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Hey PHers, Today’s conversation is with Greg Smith (@gregtravels), the CEO of @thinkific, which is platform where independent experts and entrepreneurs can create, market, and sell courses. We will talk about how Thinkific got their first 50 customers with cold calls, how Greg started Thinkific by creating an online course that got $10,000 in MRR, the simple funnel that Thinkific uses to grow revenue 30% MoM, and how they saw success by figuring out why people read their content and then monetizing the ‘why.' Enjoy!