Focus Framework

A hands on guide to find product-market fit w/ lean methods

get it

Reviews

Oluwatobi Oloye
 

Discussion

You need to become a Contributor to join the discussion - Find out how.
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
Btw, I'm running an online workshop this morning where you can try out a couple of the FOCUS exercises. Join us at https://cdlfit.splashthat.com/
Matija Šošić
Matija Šošić@matijasosic · CEO @ TalkBook
@justin_wilcox Awesome, I'll definitely check it out! And thanks for the great review, this is one of the best advice we got so far.
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
@matijasosic That's great to hear Matija - let me know if you create another version and I'll review it again :)
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
Hey Hunters, I wrote the FOCUS Framework - excited to be here and happy to chat about it. That said I kinda wanna try something... Anyone want feedback on their startup? In the comments, or via twitter, shoot me: 1. One sentence describing your customer. 2. One sentence describing the problem your customer has that you're solving (in their words). 3. A link to your landing page/website 4. The biggest challenge you're facing I'll try to reply with a 5 minute feedback video calling out what looks great on your landing page and 1 or 2 things you should consider testing for your next experiment. Here's an example: 1. Customer: Homeowners 2. Problem: "My energy bill is too high" 3. Link: http://neptunehomes.instapage.com/ 4. My Biggest Challenge: figuring out if customers will pay for this service My feedback video:
Should be fun! - Justin PS - Oh, and, the coupon code "PHOCUS" will get you $20 off FOCUS today.
Matija Šošić
Matija Šošić@matijasosic · CEO @ TalkBook
@justin_wilcox 1. Professional speaker 2. "It's hard to collect emails from my audience" 3. talkbook.co 4. get users faster (currently reaching them one by one via cold email campaigns with personal intros)
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
@matijasosic Hey Matija, thanks for being the first. Your video is uploading now!
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
@matijasosic Here you go!
Great job. Next step is to identify where speakers who want more leads are already searching for solutions to their problems. Toastmasters maybe?
Isaac Vigil
Isaac Vigil@isaacvigil
@justin_wilcox 1. Event Attendees 2. Finding the right connection at events 3. http://near.pro 4. Finding users
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
@isaacvigil Thanks Isaac. Beautiful site. Here you go!
Next steps: niche to one type of event attendee.
Chris Aitken
Chris Aitken@chrisaitken · Co-Founder & CEO, SaltGrid
Just attended the online workshop and found it helpful and immediately applicable; full of practical stuff!
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
@chrisaitken Thanks Chris. I had a bast, the questions were fantastic!
Giuseppe DArpino
Giuseppe DArpino@giuseppedarpino · Entrepreneur. Excited for Mellon startup
@justin_wilcox Great job! Definitely a great and useful framework full of operative experiments to do.
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
@giuseppedarpino Thanks! It was a ton of fun (and work) building. I'm so glad to hear it's actionable.
Vlad Stan
Vlad Stan@vladstan · Co-founder & CEO of Futuristico
Great way to start conversations. This is the link: http://theunderdogs.io What do you think?
Justin Wilcox
Justin WilcoxMaker@justin_wilcox · Founder, Customer Development Labs
@vladstan Thanks Vlad. Here's your feedback:
Love the clean design and the idea (I tried something similar myself). Next steps: shift the copy from being "product-focused" to "problem-focused". Keep me posted!
Vlad Stan
Vlad Stan@vladstan · Co-founder & CEO of Futuristico
@justin_wilcox Thanks for the feedback. I'll change the copy and let you know about the progress. BTW, I'd love to chat more about your previous idea and why you stopped doing it.