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One more from the archives. This time we’ve got David Meerman Scott, a renowned speaker and author who has published ten books on marketing, PR, and sales in the networked age. During our conversation, he shared with us the secrets of “Newsjacking,” a term he coined for injecting your ideas into a breaking news story. He also spoke to us about the three legacy communications strategies that companies need to de-emphasize if they want to thrive in the networked age, as well as how he was able to find the time to write ten books in ten years.