Art for Memory Kit

A creative kit for people with memory loss

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Congrats on the launch! Can you tell us more about the product and how it came to be?
@eriktorenberg Of course! My grandmother had Alzheimer's, and my mom, who is an artist, always wanted to communicate with her. When she read all this brain research about how creativity doesn't wither away with memory loss, she decided to invent this kit. It's basically a binder of supplies and art activities specifically geared to people with memory loss, which she's tested all over the Bay Area. It really works, the seniors who use it completely light up and enter this world of focus. So she decided to produce this kit and sell it. Check out this video for a more expansive take.