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Swap a pledge, further your mission


Advocate enables people with different causes to collaborate, you each pledge a commitment to support one another's cause, creating personal accountability and individual change. You submit your request and review the pledges available to swap with, then receive updates on progress via email 👩🏽‍💻

Would you recommend this product?
Founder & CEO, Hustle Crew

Would be really interesting for you to start mapping (maybe an infographic) the frequency of different causes by geographic location 🤓


Simple design and quite empowering. Also great to see what other people care about.


I'd love the community to be so diverse that I see more causes related to social inequality I can pledge to.

Legal Adviser (Commercial and IP)

Would be great if more people got involved


Clean and simple website, quick and easy to use


Untested - new - not sure if will be engaging

Entrepreneur, Spilsbury Labs

What a cool idea! Would be fun to be able to invite friends to match pledges I've made.


Elegant interface, great mission statement!


Would be great to get more people involved so there are more pledges to share!

MSc: Engineering in Sustainable Energy

The final screen needs to have almost a little dialogue that goes "you've now pledged to do X, fancy reading about it now?" with some generic links to recommended websites/material to materialise this pledge.

We live in a hyper-consumer world where convenience is key as laziness becomes habit. Having all the resources ready there as soon as the pledge is made would allow the user to really go through with it.

All in all, I'm excited to see what the future holds for this app. I believe in its belief and hope to see it become the best version of itself soon!

Crack on boys, you got this! :)


Simple, smooth and focused around the vision of the app instead of being flashy & in your face.


Early days so the pledges are limited. When you pledge to do something and confirm, the confirmation needs to be a bit more obvious!