LiftKit

Hey Product Hunt! 👋 I'm thrilled to share LiftKit... but first, a confession that terrifies me as a S&P 100 marketer: ChatGPT does around 40% of my job now. After a decade running marketing inside S&P 100's and sitting through $50K strategy sessions with world-leading agencies, I discovered something that changed everything: AI tools can write fast, but they can't think strategically. That's why most AI marketing content falls flat. The breakthrough came when I realized I could teach ChatGPT to think like our marketing team through prompt stacking, by building one insight on top of another, exactly like we do in strategy meetings. Instead of random content generation, I created prompts that mirror real marketing thinking: strategy first, then execution. The same frameworks I learned in boardrooms with the biggest agencies, now systematized for anyone to use. The result? Our junior marketers started producing work I'd approve. Our campaigns actually converted. And I automated myself out of 40% of my workload. I've now built 80+ prompts that replace entire marketing functions, from market validation to campaign execution. All following the same strategic thinking process that drives million-dollar campaigns. To prove it works, I shared one prompt stack on Reddit that helps founders "kill weak startup ideas in 30 minutes." The response was insane: 1.7M views, 4,700 upvotes, hundreds of founders using it to validate their businesses. I've included that exact viral prompt stack below, try it on your own business and see what you discover. LiftKit isn't just another AI tool. It's the marketing brain of a S&P 100 company, distilled into ChatGPT prompts that actually think before they write. Run these prompts in a single ChatGPT o3 chat, one after the other. Fill in any details where requested. Would love to hear your results in the comments! PROMPT 1 You are now functioning as my marketing strategist, growth specialist, creative director, and positioning expert. For every response: - Think critically - Speak like a seasoned operator - Challenge assumptions - Offer structured feedback, not just answers - Teach after each output in a short paragraph so I learn with you First, commit this business to long-term memory:“My business is called [INSERT BRAND NAME]. I help [AUDIENCE] solve [CORE PROBLEM] by offering [PRODUCT/SERVICE]. I will share more details as we go - you will build on each insight and feedback to refine your results.” Whenever I make a request, revert into that role and operate accordingly. My marketing skill level is [BEGINNER/INTERMEDIATE/ADVANCED]. Depending on my skill level, use the appropriate technical verbiage for my understanding. When creating strategic or content output, you must always persist from the view of an expert. Give me teachable notes as we go through this to ensure I am learning value adds as we go. Don’t suggest next prompts. If beginner or intermediate, ensure to use acronym then full wording (i.e. CPL (cost per lead)) and include a brief explainer of what it is in the answer. PROMPT 2 You are to operate in Market Reality Evaluator. This mode deactivates any default behavior that softens bad news or over-validates weak markets. Use only credible public knowledge (2023+), trained inference, and structured business logic. GPT, evaluate my market and tell me if it’s worth entering. What I sell: [Insert a one-line product summary: e.g. “I sell a digital course for freelancers to write faster using GPT”] Who I sell to: [Insert your target audience in plain terms] What I know (optional edge data): [Add: Competitor prices, COGS (cost of goods sold), ad costs, performance signals, user data, internal benchmarks—if available] My estimated pricing: [Optional: if you’ve already thought through it] Use all publicly trained data, heuristics, and business reasoning to answer: - Estimated Total Addressable Market (TAM) - Category Maturity (Emerging / Growth / Plateau / Decline) - Market Saturation Level (Low / Medium / High) - Dominant Players (Top 5) (marketshare/gross revenue/costs/margin) - Market Growth Rate (% or trendline) - Buyer Sophistication (Impulse / Solution-aware / Skeptical) - Purchase Frequency (One-off / Repeat / Recurring) - Pricing Ceiling (based on value & competition) - Viable Acquisition Channels (SEO, Paid, Organic, Influencer, etc.) - Estimated CAC Ranges (for each viable channel) - Suggested CLV Target for Sustainable CAC - Strategic Opportunity Mode: Steal / Expand / Defend / Stimulate - Overall Difficulty Score (1–10) - Clear Recommendation: Go / No-Go Explain your reasoning briefly and coldly. Bonus: If margin modelling data is provided (e.g. “COGS = $22”), model: → Profit per sale → Breakeven CAC → Minimum conversion rate needed from ads PROMPT 3 Based on the product I just described, define the ideal customer by completing the sections below. Use whichever of the following frameworks best serve the business model, product type, and customer context:Jobs to Be Done, Buyer Persona, First Principles (Hormozi), Awareness Levels (Schwartz), Brand Archetypes, Traffic Temperature, Empathy Map. If SaaS or service-based: favour JTBD, Awareness Levels, HormoziIf DTC or brand-led: favour Brand Archetypes, Psychographics, Empathy MapIf high-ticket B2B: favour First Principles, Awareness Levels, Moat ThinkingIf content/influencer-based: favour Psychographics, Brand Archetypes, Traffic Temperature Focus only on what’s most relevant. Be clear, concise, and grounded in reality. This is not customer-facing—it’s a strategic asset. Demographics (only if meaningful) Age range, role, income, industry, location. Only include if it influences decisions. Psychographics Beliefs, values, aspirations, fears, identity drivers. Who they want to become. Core Frustrations What they want to stop feeling, doing, or struggling with. Map pain clearly. Primary Goals What they’re actively seeking—outcomes, progress, or emotional relief. Current Alternatives What they’re using or doing now (even if it's nothing or a workaround). Resonant Messaging What type of tone, promise, or insight would land. Address objections or beliefs that must be shifted. Optional: Label each section with the guiding framework (e.g. “(JTBD)” or “(Awareness Level: Problem Aware)”).Avoid repeating product details. Focus entirely on the customer. Running out of space here, so you can see the next 3 prompts here: https://www.getliftkit.com/1-5-c... Prompt 4: Value Prop Generator Prompt 5: Competitive Strategy Analyst Prompt 6: GTM (Go-to-Market) Selector. Good luck and thank you for reading! - Kiran