Hey everyone, I'm Long, CEO of Spira AI. Nice to meet everyone here!!
Quick background: I was a founding member and Head of Product at Creatify AI, and founding member of TikTok Creative, CapCut, and Meta Video Ads. I've spent basically my whole career around social media content and how it travels, which is probably why this particular problem has bugged me for years.
Recently the thing that got me: I kept watching friends launch great products, get a nice spike, and then go completely quiet weeks later. Not because the product got worse, they just put their heads back down to build and stopped sharing, and the momentum died in that silence.
Hey Product Hunters! 👋 I'm Long, CEO of Spira AI. Third time launching here in the past few months, feeling good to be back again :)
After our last two launches here I kept hitting the same wall: AI can generate a clip in seconds, but turning it into something you'd post still means opening an editor. Pick a presenter, cut in B-roll, fix the captions, find music. Generation got cheap. Finishing didn't, and finishing is where everyone quietly gives up and posts slop.
That's why we trained Spira Maxima: a social video model that turns plain text into a finished, viral UGC styled video with nothing left to edit and ready to post right away.
Here's how it works:
Paste your script, and it casts a presenter that fits the topic
It cuts on-trend B-roll and motion around your words, then adds captions and music
Want it to be you? One photo and a voice sample make your AI clone, same face and voice in every video
Selling something? Drop in product shots. Already filmed on your phone? Upload it and it builds the edit around you
It's post trained on social trending and performance data, so the look follows what's working on the feed this week
50% off for launch month, we hope you enjoy it.
We'd love your feedback: if a model handed you a finished video every time, would you still want to touch it before posting, or would you let it ship? Paste the script you were going to post anyway and tell me where it nails it and where it embarrasses us.
Looking forward to hearing what you think!! 👇👇👇
@llma building consistent feed quality when you're tired of editing is a massive pain point solved, congrats for launch team👏
@llma @vikramp7470 Thanks, Vikram! That’s exactly the wall we kept hitting ourselves. Making one good video is doable; keeping it up every week is the hard part. Would love for you to try it with a script you’ve been meaning to post and tell us how it turns out :)
How well does it actually turn a script into finished video? Btw congrats team @Spira AI
@deepaksingh09 Thanks! We collected a number of trending video styles, especially the ones that have blown up on TikTok and Reels over the last few months. We then post-trained on their patterns, and combined that with Spira's agent capabilities to generate videos. This is just a small part of our broader plan. We'll be launching many other features built on this foundation, so stay tuned.
Hey Product Hunt, Jeff here, CCO of Spira 👋
For most of my professional career, I've watched clients, designers, and creators go through the same thing, and if you make content, you probably know it too. You gather assets and B-roll, create graphic elements, select music, time the sound effects, and then put it all together and add motion. That's days of work for one piece of content. Then you publish it, it gets a few views, and it demotivates you from continuing.
And it doesn't stop there. When you're burnt out, it shows in the work: one video looks polished, the next feels rushed, and your feed quality gets uneven. Coming up with fresh animation and motion ideas for every video gets tiring too, so it gets harder day by day, and even when it gets easier, doing it over and over starts to feel boring.
We built Spira Maxima so you don't have to go through that. My part was the taste and the rules for how things should work inside a video. We went through a lot of viral posts and cut the ones that were cluttered or only performed because of who was in them. From the ones that held up, we set the rules for when motion comes in, how captions and elements sit with the speaker, and how B-roll and sound support what's being said. So every video you make comes out consistent, whether it's your first of the week or your tenth.
I hope you like it and that it helps you grow your content production, so you can spend less time producing and more time growing your business or account. Would love to hear what you think.
what kind of videos are you good at making with this AI video production product? SaaS tools? E-commerce products? I want to know what advantages you have compared with other competitors.
Agreed that finishing is the wall, but in our own social video the last mile wasn't the edit, it was legibility. On-screen text that looks fine in a preview is unreadable at the size people actually watch, and we ended up switching to designed graphics over generated ones for exactly that reason. If Maxima is placing captions and product shots itself, I'd want to see it at phone size mid feed scroll before I believed nothing left to edit.
@asadmalik901 Of course. Before launch, we ran extensive internal testing, and to our pleasant surprise, our generation success rate exceeds 95 percent, putting us ahead of the vast majority of models on the market. Try it out and share your feedback with us.