Oriane

The perception layer for Marketers and their AIs

362 followers

The perception layer for Marketers and their AIs

362 followers

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Influencer marketing platforms

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Marketing automation platforms

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AI Content Detection

91% of internet bandwidth is led by videos that your AI does NOT watch... Oriane watches millions of social videos a day, and turns what's on screen, in audio and in captions into a structured intelligence layer for teams and their AI apps to find niche creators, spot content trends, identify viral hooks and more!

This is the 3rd launch from Oriane. View more

Free Shadow Reach Analyzer

Launching today

Know what people say in untagged Instagram & Tiktok videos

Enter a brand, topic, or celebrity and our AI watches Instagram and TikTok videos to surface every mention that never made it into a caption or tag. See the reach you're actually getting, the conversations no metadata-based report will ever show. Free run and no sign-up required.

Free Shadow Reach Analyzer gallery image

Free

Launch tags:Social Media•Marketing•Artificial Intelligence

Launch Team / Built With

Otari by Mozilla AIControl Your LLM Infrastructure

Promoted

Oriane

Maker

📌

Hey PH! I'm Yuri, co-founder of Oriane. When you want to know how much a brand, celebrity, or topic is really being talked about, you usually count tags and mentions. The posts where someone remembered to "@" or "#" you. But most of the conversation doesn't work that way. People hold up your product without tagging it. They say your name out loud in a video. They show up in the frame wearing you. None of it lands in a tag report, so none of it gets counted. You look smaller than you actually are. We built a huge infrastructure that watches and listens to millions of videos across TikTok and Instagram so you don't have to. This free (and no sign up required) tool is a small slice of that, using our API. Enter a brand, topic, or celebrity. Our AI watches the real videos and surfaces the untagged mentions, spoken shoutouts, and on-screen moments that caption search misses. See your real reach, with the actual videos behind it. All Free. No login. No sales call first. You can even get the analysis as pdf slides for free too! I'd love your feedback, what's the one topic you suspect is being talked about but can't measure?

Report

4d ago

Oriane

Maker

Hey PH! Thibaut here, CTO of Oriane.

@yuri_mihaileanu1 covered the "why". I'll add a bit of the "how," for anyone curious about what's actually running under the hood.

The Shadow Reach Analyzer is a thin app sitting on top of our core API. What it does concretely: you give it a brand, topic, or celebrity, and it pulls the relevant videos from TikTok and Instagram, runs them through our video intelligence search engine (transcription + visual analysis, not just captions or hashtags), and scores each mention with reasoning and a direct link back to the source clip as evidence.

The interesting part technically is that we're not doing metadata search. Most tools stop at what's written around a video (captions, tags, hashtags). We're processing the actual audio and visual content at scale, which is a very different (and much harder) problem: transcription, object/brand recognition, semantic matching, all running across millions of videos continuously.

Happy to go deep on any tech topic. Ask away 👇

Report

15h ago