Scoutr | Listen. Act. Test. Learn. The AI marketing loop for DTC.

Hey Product Hunt 👋 I'm Eddie. Solo founder, building Scoutr from Melbourne. The frustration that started this: I kept watching DTC founders pay $5K for research projects, then $3K for a copywriter, then $4K/mo for a media buyer - three different agencies, three Slack channels, three weeks before anything shipped. By the time the campaign went live, the market had moved. I wanted one tool that did the whole loop. Scoutr reads 50,000+ buyer signals every day across Reddit, Amazon, Trustpilot, Google, TikTok, and 25+ other sources. Builds stable buyer personas. Writes your outbound in their voice. Tests every ad against those personas before Meta charges you. And learns from every move you ship - Week 12's campaigns aren't Week 1's campaigns. Listen. Act. Test. Learn. Every day. In one platform. The thing I'm most proud of: the loop closes on real outcomes. The platform genuinely gets sharper the longer you use it. Built on my own, with a real machine learning data pipeline behind it (not just API calls and prompts). I'll be in the comments all day - ask me anything about how it works, what's hard, what's coming. Try the sample report on the landing page first - that's the fastest way to see what Scoutr actually outputs before you commit a cent.