OutlierLabs breaks down any viral video into 4 blocks: hook, packaging, narrative and a replication plan for your niche. Trained on MrBeast and 50+ top creators. 700+ videos dissected. Our RAG engine detects the exact techniques used and tells you which ones you can copy. Download the report asMD and feed it to ChatGPT, Claude or Gemini to generate scripts, thumbnails and edits. First analysis free. No credit card needed.

Lightfield — AI-native CRM that builds itself and does work for you

AI-native CRM that builds itself and does work for you

Hey PH! 👋 I'm Capote, maker of OutlierLabs. I built this because I was tired of guessing why some videos blow up and others don't. So I trained an AI on MrBeast, Ali Abdaal, and 50+ top creators — dissecting 700+ viral videos into patterns. OutlierLabs analyzes any video in under 2 minutes and gives you 4 things: → Why you clicked (thumbnail + title breakdown) → Why you stayed (hook technique in the first 30s) → Why you watched it all (narrative structure + retention) → How to replicate it (adapted to YOUR niche) The secret sauce: every analysis is powered by a RAG engine with 1,000+ knowledge fragments from top creators. It's not generic AI — it knows what actually works. You can even download the full report as .MD and paste it into ChatGPT, Claude or Gemini to generate your own script, thumbnail prompt, and editing notes. First analysis is completely free. Would love your feedback — what creator would you want us to add to the knowledge base next?

Lightfield — AI-native CRM that builds itself and does work for you

AI-native CRM that builds itself and does work for you

OutlierLabs

Decode why videos go viral. Replicate them.

Decode why videos go viral. Replicate them.