Yacht Genius AI

I’ve spent decades in the yachting industry as a charter broker and yacht manager, and I kept seeing the same problem: booking a yacht was unnecessarily complex, opaque, and slow. Guests were forced to sift through outdated listings, unclear pricing, and endless back-and-forth emails just to get basic answers. I knew there had to be a smarter way to match people with the right yacht—without losing the human touch that makes luxury travel special. Yacht chartering hasn’t caught up with how people actually research and book travel today. Availability changes constantly, pricing lacks transparency, and most platforms don’t explain why one yacht is better than another for a specific trip. I wanted to solve that gap by combining live data, real charter knowledge, and AI—so users get accurate options, meaningful comparisons, and clarity upfront instead of guesswork. Initially, the idea was just faster yacht search. But as we tested it, it became clear that speed alone wasn’t enough—context mattered more. We evolved toward an AI concierge approach, where the system behaves like an experienced broker: asking the right questions, understanding intent, and guiding decisions. The launch reflects that shift—from a search tool into an intelligent assistant that helps people plan better trips, not just find boats.