Sales and marketing teams spend far too much time wrangling data and not enough time engaging customer and prospects to win deals. Forrester estimates that 80% of B2B firms struggle to manage customer data – which leads to siloed data, wasted budget, and disappointing results. That’s where our open industry-leading CDP comes in.​ Combine siloed customer and prospect data with 3rd party insights to power growth​.

Demandbase is an account-based marketing, advertising, sales intelligence and data company. Its products provide business-to-business companies sales and marketing support that helps users discover, manage, and measure target audiences.