Personal branding for indie developers – vanity or necessity?

Esranur Kaygin
2 replies
🚀 Is personal branding just a trend, or is it a must-have in your toolkit for success? Share your successes or skepticism.

Replies

Esranur Kaygin
I really wonder how everybody is looking at this? I see more and more developers on X, for example, working on their personal branding by developing in public. With that, I mean sharing their work and tips and tricks. And is building a personal brand better than cold outreach for BD?
Yuki
I think a personal brand is necessary. Cold outreach, paid ads, email, etc. all are distribution that u pay for w time and money. But if u have a following u can send out a single tweet and validate an idea instantly