What do people think of Ortto?
The annotate feature helps me comment on journeys so I can come back to them at any time, understand the flow and pick up where I left off.
Before this feature, Autopilot's visual canvas was easy to use and simple, but now the annotations, stickers and emoji offer a whole new level of collaboration. I haven't seen anything like it on the market and it ticks all my boxes when it comes to marketing automation software.
Autopilot is the perfect platform for visual people, and Annotate is certainly is in keeping with this: it's both practical and playful.
In the past, I would often look back at Journeys and struggle to recall why I'd set a certain Condition. Being able to write notes means I can keep track of this, and plot out future additions to a Journey, that I don't necessarily have time to add then and there.
It's been particularly helpful when tracking time elapsed between a contact entering a journey and a particular Action. For this reason in particular, it would be great if it were possible to have Annotate visible in Live Mode.
I love this so much. The second I saw it when I logged in I started using it. Being able to label my journeys and make notes next to the shapes means I can now pass off a project without having to document things outside of Autopilot.
So helpful for starting a customer journey straightaway. There are also plenty of useful tricks of the trade in each template.