Karel Vuong@karelvuong · VC + Director, Community at Diagram
Hey Adam,
This looks great!
Having gone through Transpose's website, I haven't been able to identify how things like company name, industry, etc., are identified. Does it follow a similar approach to Pardot where a reverse DNS lookup is run on the visitor's IP to see if a meaningful host name can be found? Are there integrations with any marketing automat…See more
@karelvuong Hi Karel! Thanks for taking a look at Transpose. You got it, we use the IP lookup (kind of like Pardot) to get started. From there, we have some of our own secret sauce to determine Industry, Company Size, etc. No integrations with MAPs, yet! But, we're working on that. Love the idea. (My co-founder and I were both at Silverpop, previously, so we…See more
