Hey everybody, Eric Ries here.
Whelp, looks like this leaked out a bit early. We did a soft launch just for friends & family (and to work out some bugs) but the word got out. Turns out Kickstarter has a feature that notifies people who are following you (on Kickstarter) when you post a new product. I had no idea.
So Hunter Walk managed to be the first…See more
@ericries oops :)
Yeah, once you hit that 'live' button on Kickstarter, it's all engines go. Next time around, do your F&F email before going live and include your project preview link - have them click the "notify me when this is live" button and they'll find out the moment it goes up.
