@jmarovt Thank you! It was really a mix a of things.
We were a couple of relatively regular sized guys who love the simplicity and versatility of T-shirts. However, we felt that we did not fit well into most of the T-shirts on the market and most of them held up bad after a few washes. We asked around and found many guys have the same problem.
Personall…See more
@jessfleischer very interesting, I'm studying supply chain now and I've seen similar assumptions everywhere. I love seeing someone out there trying to rethink the paradigm.
@amy_r We have a strong belief that the future of clothing should move towards made-to-order. For the consumer, the company and the environment. Better fitting clothes, good business case and less environmental waste. With the technology available today we are not far from a paradigm shift (we hope).
