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Soda

Simple & intuitive Twitter advertising campaigns

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Discussion

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Bram Kanstein (@bramk)
@bramk · Creator of @startupstash
Great new product by the guys from @digined. One of the few European Twitter advertising partners. Love the design of the tool, perhaps @thisisjorik can comment on any questions. He is the product manager of Soda!
Jorik
@thisisjorik · Strategist @ DDB
Thanks @bramk and @rrhoover! I know advertising is not the most sexy subject on producthunt, but we try to make it a little more sexy. We developed a Twitter ads tool for the creative teams within brands and agencies in stead of the 'number savvy' ad ops. We have a design first approach and aim to make the complex simple. We started with Twitter, but we will… See more
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Ryan Hoover
@rrhoover · Founder, Product Hunt
@thisisjorik the design focus shines through. Other than the usability, why would people use this over Twitter's own advertising/reporting tools?
Jorik
@thisisjorik · Strategist @ DDB
@rrhoover thanks for the compliment! Have you tried Twitter's tool? ;) Our focus audience are the creatives and community managers. So we developed our tool together with these creatives. We added features and removed them. With Soda we really try to make advertising easy to understand. Publishing a campaign is only a three steps procedure and sharing report… See more
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Ryan Hoover
@rrhoover · Founder, Product Hunt
@thisisjorik - I haven't advertised on Twitter yet so I wouldn't know. :) Do you have plans to share data between Twitter, Facebook, and other platforms you may add in the future? For example, if campaign A's creative did well on Twitter, can you use this information to assist marketers with their Facebook advertising? Furthermore, I'd be interested to se… See more