theSkimm is a fantastic example of an email-first startup (as @tomfme linked to). I've been eager to see if they build a mobile app and how it differs from the email that millions of women receive daily.
@dmweisberg -- very interesting to see that you're charging for the app. Makes a lot of sense and diversifies your revenue channels. How did you come to…See more
@rrhoover@tomfme Thanks Ryan! We felt strongly that our users would be willing to pay for a meaningful utility that fits within their current routines and helps them be smarter about the future. That said, we knew we would need to test different price points before moving forward and did that during a few month beta period prior to launch. The good news was…See more
