Encroaching on Snapchat territory I see 😉
The model is interesting. Snapchat creates habits by forcing people to use their camera, and while I wasn't a fan at first it's obvious that it does wonders for engagement. Y'all are doing it the other way around, so I'm worried it's not habit-building enough...seems like it might be easy to forget about. Would lov…See more
@bryantpeng What we find is that there is a nice natural engagement loop: When you get notified that you have new photos to view, you open the app and are prompted to share. Similarly, when you view your friends' photos you end up liking them, so they get notified and open the app, at which point they end up sharing.
We might add an in-app camera one day, b…See more