Comments on post “ShapeScale”
Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
Hey! Excited to be on Product Hunt today! 😀
We've spent over two years working on the best device to keep track your physical fitness and appearance. ShapeScale naturally complements existing fitness trackers and health apps that already keep track of your activities and diet.
ShapeScale was born out of our own frustration that to-date there is simply no good way of keeping track of whether one’s daily diet and exercises are actually delivering the results we have been hoping for. There’s nothing more frustrating than not knowing whether your hard work is actually paying off!
For us fitness is the natural first application that works without scale (no pun intended!), but beyond fitness and health we see many other great applications such as virtual fitting rooms, tailor-made clothing, virtual reality avatars and even things such as custom-made furniture and wearables (tailor-made to your individual shape!).
We have a special deal for all product hunters, simply use promo code: PRODUCTHUNT ✌
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Phillip
@pakhzar · Founder @ Arka
@kesslerio I obviously have to ask what you plan to do for it's packaging, Martin! :)
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@pakhzar haha good one. We'll definitely go with something robust like a good mailer package, but yes we'll have to put some good thinking into the packaging later this year.
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Hiten Shah
@hnshah · Crazy Egg, KISSmetrics & Quick Sprout
ShapeScale is the first personal 3D body scanner. You step on it and get scanned in less than a minute. It is a new kind of health device. ShapeScale has a clever heat map feature that color-grades your body image so that you can visually track changes that are so small that your eyes can't see them.
This is great for anyone who is looking to get in better shape and struggles to keep track of their fitness and diet progress. Regular scales fluctuate too much in weight and are known to be inaccurate when it comes to body fat.
Beyond fitness, there will be a range of other possible applications for technology like this, so I'm intrigued to see where it goes in the future.
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Matt Galligan
@mg · co-founder Circa, SimpleGeo, Socialthing
@hnshah Just a heads up, the Naked scanner debuted a year ago (also pre-order) https://naked.fit/
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Chris Messina
@chrismessina · 🏆 PH Community Member of the Year!
@mg that was my thought! #firstNotFirst
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Tom Bielecki
@tombielecki · Cofounder, PrintToPeer
@mg @hnshah Has it shipped?
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Ricky Yean
@rickyyean · CEO, PRX.co
Woohoo! TechHive has the best video so far: http://www.techhive.com/article/...
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shahar yakir
@shaharyakir · VP R&D, Co-founder @ Guggy
I think this is the most incredible PH listing I have seen to date. Way to go!
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Douglas Evaristo
@douglasevaristo · Front End

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Rodrigo Hillion
@rohillion · Web Developer
future here we are!!
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@rohillion Well said! Scales and mirrors have been around for ages and very little has changed. Even still very common health measures such as the BMI are completely outdated these days.
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Deandre Durr☀️
@dredurr · Growth Hacker
This is incredible. I can't wait to try it.
I'm really interested in how the algorithm works to calculate the fat loss from certain areas.
From my experience with tons of other products that to calculate fat loss. They are typically off by 2-6% compared to using calipers.
Dope🚬🚬
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Alexandre Wayenberg
@alexwayen · Co-Founder & CEO @ Shape
@dredurr Hi there are several scientific research papers that compares DXA scans and localized volumetric measurements taken through 3D surface scans.
"Clinical anthropometrics and body composition from 3D whole-body surface scans" - BK NG, BJ Hinton, B Fran, AM Kanaya, JA Sheperd - European of Clinical Nutrition - https://www.nature.com/ejcn/jour...
"Predictive equations for central obesity via anthropometrics, stereovision imaging, and MRI in adults" - Jane J Lee, Jeanne H Freeland-Graves, M Reese Pepper, Ming Yao, and Bugao Xu The - University of Texas at Austin (JJL, JFG, BX, MY, BX), Department of Nutritional Sciences (JJL, JFG), School of Human Ecology (MY, BX); MedStar Georgetown University Hospital (MRP) - https://www.ncbi.nlm.nih.gov/pub...
"Validation of a 3-dimensional photonic scanner for the measurement of body volumes, dimensions, and percentage body fat" - Jack Wang, Dympna Gallagher, John C Thornton, Wen Yu, Mary Horlick, and F Xavier Pi-Sunyer - American Journal of
Clinical Nutrition - https://www.ncbi.nlm.nih.gov/pmc...
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Tristan Tao
@tao_tristan · CTO at Leada
Prototype was already awesome, can't wait to see what the production version is like!
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@tao_tristan Thanks! Can't wait to start shipping! 🙂
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Natasha Baker
@natashaabaker · Founder, SnapEDA
This is one of the best ideas I've seen in a long time. So many people get demoralized when starting a new workout routine because they don't see results on their standard scales, which only measure one number. With Shapescale, they'd actually be able to see lean muscle mass growing, fat dropping, and would be motivated to keep going. Can't wait to give it a try!
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Brian Liou
@brian_liou
I'll admit that my initial reaction to Shapescale was that it seemed a bit superfluous, but seeing the full product now it reminds me of the management philosophy "If you can't measure it, you can't manage it". Very cool guys.
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Alexandre Wayenberg
@alexwayen · Co-Founder & CEO @ Shape
@brian_liou Yes exactly, today there is hardly a good measure of progress apart from DXA scans and medical grade 4 points bioimpedance. It's unlikely that you are able to use one of those in the comfort of your home.
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Likalo
@likalo_llc · Founder @ Likalo
Wow this is so awesome! I have been looking for a product like this for a long time. I am going to buy this asap. Thank you! Can't wait to try it!
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Eric Glyman
@eglyman · Founder, Paribus (YC S15)
Super cool, will make going to the gym great (and so much more data driven)! Why break out the split on hardware/software subscription costs? Is this a common approach on the health industry?
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Dan Lucas
@outsidedan · Project Manager
@eglyman - Similar thoughts here. Interesting product, but does the world need a scale that requires a $10+ monthly subscription?
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@eglyman Hey Eric, we have been contemplating long and hard about this and we have actually tried both during a private roll out with our subscriber list. Subscriptions turned out to work better for most by dramatically lowering our customers' upfront costs by over $200.
Besides that there's of course more to it, the cloud processing of high res and photorealistic 3D scans take up a lot of space and bandwidth that need to be paid for.
After the first year users will be able to downgrade to a free plan that will allow them to scan and keep one scan stored for general measures and other non-health apps such as virtual fitting rooms, tailor-made clothes and more.
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Dan Rosenshain
@danr_4 · I try to be honest
Looks very cool. How many data points does an average model consists of?
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Csaba Kissi
@csaba_kissi · Developer & maker of Hunter Analysis
@danr_4 Very good question. I'm wondering too...
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Alexandre Wayenberg
@alexwayen · Co-Founder & CEO @ Shape
@danr_4 The raw meshed data has now more than one million vertex per scans but here are actually more points captured because of sampling. If you count in term of amount of data points from the sensors there are approximatively 30 fps * 1280 pixels * 720 pixels * 45 s = 1.2B data points. That's only on the 3D scan data. We are though simplifying the models to make them more portable while keeping them accurate.
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Nick Zieber
@nzieber · Community & Partnerships @whub_io
Super proud of you guys Martin and Alexandre - going from Hong Kong to YC to bringing Shape Scale to market. I'll definitely be buying one.
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@nzieber Thanks, Nick! It's been a long journey. Hope to pay Hong Kong a visit soon enough again! 🙂
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Shauli Daon
@shauli_daon · Founder at Simple CRM System
finally someone did this!
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@shauli_daon Thanks! It's taken us a lot of work and effort to get there!
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Jitesh Chhabria
@chhabria_jitesh · Cofounder, CEO, Koach TV
Huge congrats guys! 😎This is amazing!
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
Thank you for the kind words, @chhabria_jitesh!
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Alexandre Wayenberg
@alexwayen · Co-Founder & CEO @ Shape
@chhabria_jitesh :D I sense an insider joke there
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Evan Kimbrell
@evankimbrell · Founder, Sprintkick
Love the idea but why launch on ProductHunt when its not coming out for at least a year (early 2018)?
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@evankimbrell Hey Evan, fair point. I won't lie to you if we would have a choice we'd rather announce ShapeScale to the world right when we are able to ship.
But we are also not Apple. We have to meet certain minimum order quantities prior to shipping with our OEM to buy components at scale and build the right tooling ahead of time. It's a process that easily takes between 6-9 months.
But that is also why we give a great deal to early birds at $299 ($199 for PH) instead of $499. Hope that makes sense!
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Robyn Exton
@robynexton · Founder. HER
This is AWESOME. Do you guys have plans for nutrition input in the software as well?
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Alexandre Wayenberg
@alexwayen · Co-Founder & CEO @ Shape
@robynexton Hi Robyn, yes it's the natural next step. But we need to focus first on offering our user the user experience for tracking their progress.
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Erick Barron
@erickbarron86 · Internet Marketer
Looks really cool - reasonably priced compared to naked fit. I just don't see the need for yet another cloud subscription. We should be able to save our progress in our Dropbox.
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Alexandre Wayenberg
@alexwayen · Co-Founder & CEO @ Shape
@erickbarron86 That's where we are going but for the first couple of years we decided to adopt a subscription model in order to lower the upfront cost for the user. Having a subscription not only allow us to make it more affordable but it allows us to dedicate a lot of resources into continuously improving the software and user experience.
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Ben Munson
@munsonbh · Design Director at Stop, Breath & Think
I mostly want this to track my kids' growth.
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@munsonbh We actually have gotten this comment from quite a few folks. Some even would like to 3D print their kids. 😉
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Ben Munson
@munsonbh · Design Director at Stop, Breath & Think
@kesslerio I sure don't want to watch myself age! For the kids, I would want a "lifetime" purchase tier that includes the device and way-way-way more privacy.
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Martin Kessler
@kesslerio · Founder & COO of Shape. I ❤️ Hardware.
@munsonbh Haha, I completely understand! We have now changed the 5-year tier to a lifetime tier. In terms of privacy, we frankly have no interest in scans of your kids. Generally Shape employees won't be able to view any individual scans. What's more, we will only (optionally) collect anonymized data in aggregate on the fitness tracking scans to improve the body model algorithms that are needed to realign scans for posture etc. Freestyle scans and generally any scans from someone underaged will have complete privacy as they do not really help us to make the service better. In terms of security, we will be on par with any other cloud storage solution's best practices such as encrypting all data in motion.
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