Hiten Shah
@hnshah · Crazy Egg, KISSmetrics & Quick Sprout
Wow. This is has the potential to be game changing and I can't even imagine what marketers are going to discover by being able to more rapidly test video creative. If Shakr can deliver on this promise, we might actually be able to test and create the amount of variations in ad creative we need to in order to be more successful with mobile video ads.
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David Lee
@davidyhlee · Founder, Shakr.com
@hnshah very nice to meet you! That's definitely what we are working towards - many people advise us to raise our prices. Instead, I imagine a world where everyone can afford to create multiple videos for every campaign, split testing to get the best possible result. Shakr will eventually power video creative for some of the smartest ad tech companies out there, who are leveraging split testing for everything by video - because of the high upfront cost of professional video creative. To get there, we are exposing our API to select partners, and meanwhile every day the Shakr team and our community of over 1,000 independent designers is cranking hard to accumulate more video designs and better video designs.
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