SendGrid Email Analytics by Keen IO

Detailed email reporting that drives results

5.0/5
About

SendGrid Email Analytics by Keen IO is the fastest way to analyze the performance of your email campaigns and take action. Compare campaigns and tests and download a list of users who performed any action. Use downloaded lists to keep your lists clean and drive up email performance with better campaigns.

Would you recommend this product?
Chief Data Scientist, Keen IO

I work at Keen. I know I'm biased, but I'm in love. We ourselves are users of SendGrid & Keen. I run our a lot of our marketing and I use our event data every day. This integration makes it extremely easy to run detailed analysis on specific emails clicks, opens, etc, down the user. And now I can run user funnels on it amongst other site data like pageviews, signups, etc.

Pros:

The new data model is amazing! Neatly organized into opens, bounces, etc. Now has geo data and other extras. It feels really empowering.

Cons:

While this tool requires no coding or programming, its for relatively data-savvy marketers and devs (which most are these days).

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If it goes without saying, let it.
Great tool. Something like this for Campaign Monitor?

Disclosure, I work for SendGrid and have friends at Keen - So I am biased :)

Pros:

Keen provides a high quality analytics product and SendGrid is the best in the email space, together they have built a sweet partnership

Cons:

not sure

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CEO, Astronomer

Keen is a great data repository for event data.

Pros:

Love both Sendgrid and Keen IO, good to see them coming together to combine their super powers

Cons:

None so far

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