SaaStr 049: Ryan Fyfe, Foun...
SaaStr 049: Ryan Fyfe, Founder & CEO @ Humanity
Why it is all about facilitating customer adoption?
3 years ago
Would you recommend SaaStr 049: Ryan Fyfe, Founder & CEO @ Humanity to a friend?
Jason M. Lemkin
You need to become a Contributor to join the discussion.
· Podcast Host @ The Twenty Minute VC
is the Founder & CEO @ Humanity, the employee scheduling software that allows you to value your employees. Ryan has built Humanity to serve more than half a million users across 87 countries, with a team exceeding 100 people and continually growing across 3 continents. They have raised funding from our friends at Point Nine and a huge thank you to
for making the introduction today. In Today’s Episode with Ryan We Discuss: How did Ryan come to be founder and CEO at Humanity? How does Ryan and Humanity use data to affect the marketing decisions they make with regards to customer acquisition? How does Ryan look to integrate customer success into the pre-purchase period to facilitate adoption? How does Ryan view free trials with Humanity? How do they A/B test free trials to optimise for conversion? How can startups ensure efficient time to value in a trial period and what is the role of customer success in this?
3 years ago