Chris Messina@chrismessina · 🏆 PH Community Member of the Year!
My experience suggests that mass audiences don't understand online privacy, much less dual-mode experiences. Who is your target audience, and in user testing, what kind of comprehension did people have for the product? If they understood it, did they feel comfortable/confident enough to want to use it?
@chrismessina regarding target audience, ultimately I believe it's a mass communication tool. Early on, we're targeting a small number of demographic/use case pairings, startup and product management topics being one.
User comprehension was one of the biggest challenges of our beta. We found Rushline challenges deeply held expectations of privacy and how co…See more
