Matt Aunger@matt_aunger · Community at Pop Products
Wow! This is great, and it actually works. A perfect way to get to the details journalists want/ need, while avoiding the pitfalls of promotional language that many use in their PRs.
Seriously good work. Now to build out the journalist/ contact database side of things, and it'll be the perfect platform. 🙌
Jamie@jamiesunderland · Figuring out what to design next
@matt_aunger Brilliant! Thanks a lot Matt. You're right, many startups can get too carried about with their promotional language and not include the facts that journalists actually want.
We're building it and hope the community can help us too 🙌
@matt_aunger thanks matt - really appreciate the feedback. you're right - press releases are all about the facts. no puff no fluff. We'd like to see startups build their media lists slowly. Scattergun distributions just don't work. Give a journalist an exclusive and you stand much more chance of getting coverage. Lots on the dev pipeline to make that wo…See more
@matt_aunger :o) it's a tricky one to get people to do/change behaviour - sometimes easier to just throw money at a newswire and hope for the best. this disruption lark - not as easy as it looks
