I love how easy it is to get started with the app and I'm excited to start cooking and sharing ideas. One question for your product/design folks, is there a reason as to why you wanted to create an app that feels somewhat similar to Instagram? Did your earlier tests show that people were happy to have two similar apps on their phone or are you trying to see …See more
@noahchestnut There is a ton of food sharing done on all social platforms, and there are also a number of very good recipes apps. But we felt like no one was celebrating the spontaneous, off-the-cuff cooking that people do every day.
We love Instagram, and the way they've built photo browsing makes a ton of sense. It's become a familiar design -- so we figu…See more