Marketing Automation
The ultimate buyer's guide
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Andrew Jones
@andrewjns · Industry Analyst, VentureBeat
Hi all, I'm the author of the report. This is a super complex market -- we confirmed in the research that the greatest challenge in selecting a vendor is simply understanding the differences in functionality between them. So the report segments vendors into categories and shows what features they provide. Includes data from 243 MAP users on vendor selection,… See more
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Stewart Rogers
@therealsjr · Journalist/Analyst/Speaker - VentureBeat
"There are up to 200 vendors in the marketing automation universe. Probably 40 that matter. And each has a confusing mix of features and functionality that can be challenging to understand, compare, and contrast.
This report will help you wade through the swamp."
At over 24,000 words, this impressive and extensive buyer's guide will help anyone investing i… See more