Comments on post “Instagram Stories”
Phuc Kien Nguyen
@phuckiennguyen · Founder, Fonk
I think Instagram decided to jump on this ship now because users are still figuring out Snapchat and managing their network over there. However, on IG their network is pretty much established so IG could benefit from network effects while they still can. Would love to have @mikeyk tell more about this move.
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Paul Anthony
@webireland
@phuckiennguyen - totally agree. Audience segments aren't the same as well - Brands on Snapchat are appealing to a younger audience, so Instagram can take the concept and run with it, and reach a broader section of the market.
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Phuc Kien Nguyen
@phuckiennguyen · Founder, Fonk
@webireland I think it boils down to features and in that case Snapchat is still pretty good armed with slick geostickers and filters. However it might just be a matter of time that IG will include those since Facebook acquired MSQRD a while ago. Snapchat is doing fine but this is a neat move by IG.
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