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Influence

Influencer management & tracking for eCommerce

3.8/5
About
Influence is an influencer campaign management tool that measures and ranks influencer campaigns based on sales conversion rate and not just overall post engagement.
Would you recommend this product?
managing partner at skyline capital

Disclosure: I am an investor in Elliot and a big fan of the vision and new product strategy!

Pros:

Elliot is building for the future

Cons:

Iterate and continue to build value for customers

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founder of dola & elliot
Thanks @gnecco we appreciate all the support through the last year!!!!

@sergio_villasenor Early adopter of Elliot all the way to you guys becoming a Stripe Verified Partner a few weeks ago. But in my opinion the $99/month is VERY steep. The same services are after all completely free for GumRoad or any number of other platforms. Also regarding pricing: I have looked high and low and nowhere in the website or FAQs is there any mention of the fees. I had to find out by trial and error that every product you create for example has a charge of 0.10c. Its not a lot but I created a few products just to try things out and soon enough my balance had decreased. I tried thinking why and then did some more product creation to confirm my hypothesis, and indeed this was the reason. But I still dont know for example how much you charge on TOP of that. Is there a platform fee every time someone places an order? If so how much? 2.9%+30c or 2.9% plus something else. How about multiple users? And payouts? I understand that this is still very early stage(most of your FAQs BTW are empty. See "Navigating the Dashboard" section by Brittany O'Sheen for example) but PRICING is kind of a big deal. It is easily the number 1 or 2 feature any user would want to know prior to signing up. And one last thing: https or SSL encryption site-wise is a must not a luxury for an e-commerce site, nay PLATFORM. So it is disconcerting to see that the main site, the knowledge base, etc are not secured. Sure the back-end is but hacks occur from the places you least expect it. I LOVE the concept. And this is why I took the time and effort to write this. I am sure that you will take these points into account and address these issues in the most important order. Start with the pricing details. Good luck Sergio and the Team!

Pros:

1. Dead simple integration. 2. Offline and online capabilities.

Cons:

1. No clear pricing info. 2. Very expensive $99/month for affiliates (free in GumRoad). 3. SECURITY: lack of system wide SSL encryption.

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founder of dola & elliot
@john_vonroth Thank you for this, it's some of the most constructive feedback that we have received on Elliot to-date. Regarding the SSL, no excuse there and we have since resolved the points that you called out. Specifically, HTTPS'ing our Intercom help desk and static landing page. As for pricing, we have added it back; however, are A/B testing it as it did get mixed reviews which is why it had been removed since previously launching Elliot's core platform in late April. With regards to GumRoad, we are 100% fine being more expensive as an "Affiliates" feature than every one else. That is because sellers using our "Basic" platform, which varies from "Enterprise" already get insane amounts of value add. Moreover, we only pass through the standard processing fee of 2.9% + $0.30, without any additional fees per order. "Basic" also gets fully localized checkout pages; including: currency, language, tax, etc. A feature that on Enterprise is typically between $100-250K, per year, or 2-5% in additional processing fees depending on the provider. Lastly, if a seller is already using "Basic", the $99.99 is cheap given the core platform is freemium to start, they get a turn-key and enterprise grade e-commerce platform, a fully optimized checkout with one-tap natively supported and will be given opportunities in the near future to earn free cash for campaigns via our upcoming referral programs. I can say from everyone at the Elliot team thank you for the support and seeing us grow since launching. Supporters like you that also provide us critical and constructive criticism enable us to continue to grow, while providing the best possible solution to our customers!!! PS: Now that the SSL is resolved can you please update your review? We know that pricing will still be a con, no way around that one. Cheers!
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However, I'd love to see a future build out of comparing influencers likeliness to convert based on prior engagement on similar products.

Pros:

Allows marketers to make accurate and informative decisions on Influencers we continue to work with past "engagement and awareness."

Cons:

Considering other products do not measure sales conversion, I do not think there is a better product on the market.

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founder of dola & elliot

They appear to be adding more features to their core platform which are seamless checkouts. Which is great and makes sense. If you are a user they also give you free money to test using their platform so trying these add-ons is worth a shot given they don't ask you for a credit card to start.

Pros:

Simple to use and easy to setup.

Cons:

Could be a bit pricey but always worth a shot.

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founder of dola & elliot
Thanks for the s/o @beta_cash

As a brand that uses influencers, this makes life so much easier and the automated payouts save a lot of time. Anyone that has actually managed influencers knows the current solutions are not good enough. Moreover, none come with an entire ecommerce backend like Elliot does with this add-on.

Pros:

Simple to use, cheaper than other advanced influencer tools, checkouts everywhere

Cons:

Better analytics and reporting

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founder of dola & elliot
Thank you for the review @faux_freckles

Does what it says it does, it is very straight forward and the checkout pages are great for sharing with influencers that use a lot of social media channels or live streams.

Pros:

Nice plugin to their existing platform, simple to use, localized checkouts, one-tap checkouts from anywhere!

Cons:

Price

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founder of dola & elliot

Overall, great MVP to dial in product/market fit. Zero in on influencers, localization or QR codes. Product is too wide. After providing feedback the Founder harassed me.

Pros:

Great lightweight ROI tracker paired with checkout links

Cons:

1) Overpriced with value prop/feature set 2) Clunky localization with native browser translation + currency being table stakes

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