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Comments on “Grade My Ads”
Posts » Grade My Ads » Comments » Comment
Deandre Durr☀️@dredurr · Growth Hacker
There are too many things that determine if an ad will be successful or not. I have run ads before that were draining money, pause the campaign. Then run the exact campaign a year later and it's surging. Many times it is beyond basic metrics, and it's timing. Also certain niches respond differently to different ads. (ex. Nurses need more emotional appealin… See more
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Jimmy Mackin@jimmymackin · Partner at Curaytor
@dredurr You're right. There are many factors that go into a great campaign. We chose the 4 that were leading indicators based on our experience managing 25,000+ ad campaigns. We knew that we'd run the risk of oversimplifying a bit but we were willing to accept that. Thanks for the feedback
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Chris Smith@chris_smth · Co-founder of Curaytor
@dredurr We agree. No such thing as a one click fix for a campaign or an ad account! But there are certainly some best practices worth mimicking. Glad you liked it.
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Deandre Durr☀️@dredurr · Growth Hacker
@chris_smth Now I get it! You were never planning on making GradeMyAd a flagship product. It is strictly for lead generation. Since that's the case it is very dope🚬🚬. Very clever idea. What are the 4 top metrics calculate for an ad campaigns grade?
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Chris Smith@chris_smth · Co-founder of Curaytor
@dredurr currently it is Cost Per Engagement, Relevancy Score, Budget Per Ad + Consistency of Ads published
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