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Eric Seufert
@eric_seufert · Editor, Mobile Dev Memo
I wrote this book, and it is available today. Big thanks to @rrhoover for being a reviewer.
I wanted to write a book about Freemium that went beyond simply outlining the concept and dug into the fundamentals of what, in my experience, makes freemium products successful: deep instrumentation, analytics-driven product development, and large-scale, profitable… See more
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Ryan Hoover
@rrhoover · Founder, Product Hunt
Congrats on the launch, @eric_seufert!
I had the pleasure of reading an early version of Eric's book. Highly recommended for product managers or data analysts building a freemium business or free-to-play games.
Eric - how are you marketing the book?
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Eric Seufert
@eric_seufert · Editor, Mobile Dev Memo
I'm mostly marketing the book through my website, Mobile Dev Memo, as well as various speaking engagements planned for 2014.
What's cool in writing about stuff you're really passionate about -- and I'm sure a lot of Product Hunt bloggers can relate to this -- is that you never really stop marketing your work, and the effort you put into that doesn't feel t… See more
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Ryan Hoover
@rrhoover · Founder, Product Hunt
@eric_seufert - yup! Not to sound cliche, but the blog is the MVP for many writers now. If you don't already have an audience, blogging is a great, low-risk way to build one and get feedback on what people care about.
What about distributing in schools or universities? Freemium Economics is a very academic book and suited for that audience, imo.
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Eric Seufert
@eric_seufert · Editor, Mobile Dev Memo
Definitely, but that's a pretty insular market and harder to crack. My publisher is handling that through their contacts (they do a lot of textbooks / academic books for CS classes).
I think blog as MVP for a book is an apt analogy. Blogging allows the content to be honed, for readers to provide feedback, and probably most importantly, for interest in the t… See more