Forget The Funnel

Free workshops to help SaaS marketers be more effective

5.0/5
About

Forget The Funnel is a free, weekly series of 30-minute workshops just for SaaS marketers. The goal is to help marketers get out of the weeds, think strategically, and be more effective at work.

Would you recommend this product?
Founder @ Everyone Hates Marketers

Claire and Georgiana truly care about helping marketers to think about strategy first and win at their job. They love what they do and it transpires in everything they do. Thank you for doing what you're doing.

Pros:

No-fluff and practical advice for in-the-trenches SaaS marketers

Cons:

More episodes please :)

Share

Gia and Claire are so inspiring. Their advice is incredible and they've built such a great community around the project. Even though I can't make the live sessions most weeks, I love watching the recordings in their follow up emails. Honestly one of the best resources I've ever found for SaaS Marketing (gread for beginners and old hands looking for new ideas).

Pros:

Quick, practical & super informative

Cons:

None I can think of :)

Share

Marketing advice is too often full of fluff and BS tactics that might have worked for one person/company but doesn't really apply to you. Instead, I always tell folks to focus on the fundamentals. Claire and Gia have done a great job helping us realize there's no magic silver bullet but a series of processes and decisions and focus.

Loved everything - they've both been in the trenches and give practical advice. I've been an early watcher since they launched and super excited for what comes next!

Pros:

No BS hands on videos. Lifts marketing as a whole

Cons:

MORE EPISODES!

Share
Creator Success at Podia

Claire and Gia are two of the smartest people I know when it comes to creating successful users. These workshops have helped us at ConvertKit and I recommend them to people all the time!

Pros:

Smart, actionable advice from people who have been in the trenches!

Cons:

Wish they did more :D

Share
COO and Co-founder of Cribber

I've struggled to find marketing advice like this on the web. Gia and Claire have the experience, engaging speakers and have a great network that they pull in to speak too. Coming from Australia, it's so rare to get access to experts like this.

Pros:

Excellent Marketing SaaS advice in an engaging and digestible way.

Cons:

More episodes!

Share
Community & CX Lead at Daye

I wasn't able to make the weekly live sessions, but I'm currently working my way through the recordings, which Claire and Georgina have so helpfully provided. As someone relatively new to SaaS, they're an invaluable resource.

Pros:

Claire & Georgiana are passionate about helping others succeed. They're full of knowledge themselves, but they also have amazing guests!

Cons:

None!

Share

Claire and Gia are incredible humans and they've got the experience and expertise to guide the way in SaaS marketing. I'm so thankful to not only have watched all 18 workshops, but to have taken their SaaS Marketer's Essentials course. I deeply admire these ladies!

Pros:

Highly articulate, interesting and educational

Cons:

Sometimes I wanted to rewind the live workshops. Now I can!

Share
Customer Discovery Sprints

Discovering FTF was a breath of fresh air compared to the all too common marketing hacks across the web. Gia and Claire have a ton of in-the-trenches experience and provide amazing lessons in videos that respect your time.

Pros:

Actionable advice for busy startup marketers.

Cons:

Nothing :)

CEO / Founder, Instratify

Gia and Claire bring an awesome, experienced lens to not only deal with SaaS marketing, but the organizational + culture issues that often get in the way of great SaaS Marketing.

Pros:

If you're drowning in SaaS marketing noise, but starving for wisdom, FTF is for you.

Cons:

None! Except great content does take time to watch, but if you're going to make time for anything in SaaS marketing, make time for this.

Marketing Manager, Zendesk

The workshops cover a wide range of topics that are helpful for marketers in all kinds of roles and companies. Their high-energy approach is engaging and fun!

Pros:

Tactical advice from experts with versatile exper

Cons:

Honestly haven’t found any cons yet :)

email marketer, CX fixer

Forget the Funnel fills in the gaps for marketers and makes *actual sense* out of some of the seemingly trickier pieces of our jobs. Plus the length of each episode and the regularity of the events makes it an easy win for my calendar and my attention span.

Pros:

Easy to digest and implement webinars in a sea of otherwise complicated information.

Cons:

They aren't daily! ;)

Content/Search Marketing Manag. Chargify

These days everyone has a webinar. Unfortunately, most that I attend I end up leaving within the first 5-10 minutes because they either are speaking to a very novice audience and/or aren't sharing any actionable advice. Forget The Funnel has quickly become one of my favorite webinars. Claire and Gia are smart, funny, and insanely good at what they do. They manage to speak to both beginners and more advanced audience segments; I love that I always walk away with information I didn't know before and (this is key) that I can start using that same day to improve my marketing and conversion optimization! Great work, ladies! Looking forward to another year of Forget The Funnel.

Pros:

Actionable insights packed into a short time frame. Recordings sent out afterwards, including links of everything discussed.

Cons:

Work meetings sometimes conflict with the webinar time and I hate missing out on the live webinar!

Partner at Real Ventures

Gia is one of our star mentors at FounderFuel. She's a seasoned pro who knows how to communicate what she knows to other. Forget the Funnel is an ideal vehicle to bring that kind of expertise to those who need it.

Pros:

These two are at the top of their game

Cons:

None :-)

Director of Campaign Strategy, Unbounce

While they’re brilliant in their own rights, they also include subject matter experts in specific marketing disciplines, so you know the advice is current and trustworthy.

Pros:

Georgiana and Claire walk you through a methodical approach to getting your marketing shit together.

Cons:

Nothing?

Co-founder of Unbounce

Having worked with Gia when she was Unbounce VP, and seeing Claire speak at CTA Conf, I can confidently tell you this is gold.

Pros:

This is amazing value, from amazing marketers, with a brilliant lineup of people to learn from.

Cons:

Nope

Freelance writer for B2B SaaS brands

Advice from Claire and Gia improved the way I work with my own SaaS clients. Everything they talk about is hands-on and goes into so much depth. Love how they answer questions they receive, but also structure topics to cover everything you may wonder on top of that. Can't recommend Forget The Funnel enough! 🙌

Pros:

Hands-on advice, no fluff, practical stuff you can do right away!

Cons:

I want more!

Senior Digital @ Ember Tribe

Such worthwhile, so respect. Amaze.

Pros:

Short, super actionable, proactive, nitty & gritty

Cons:

Errrrr