Big move (and seems inevitable).
I'm curious which demographics Venmo has reached. As it becomes more widely adopted within specific segments, the networks effects make it more useful (all my friends are on it so asking "may I venmo you?" is rarely an issue). Of course, Facebook is practically everywhere. cc @pzakin@brachowin
From what I've gathered, …See more
@pzakin@brachowinFrom@rrhoover Seems like comfortably getting people to enter CC's is the goal, and later be able to frictionlessly purchase something else. Nothing more comfortable than entering a card # b/c you want to send a friend money. Doubt charging per trans is going to be their thing.
Ken Romano@kenromano · Director of Broadcast Products, Associ…
@rrhoover in a completely unscientific study of my feeds, I see the majority of Venmo users as my younger (read mid-20s) friends who are also barely using Facebook anymore
re: demographics. Venmo's demo is pretty much what you think it is: the core is college campuses and cities with early tech adopters, e.g. NY + SF. They've seen significant growth over the past few years so it's expanded outside of those base groups, but I'd say the core base is still millennials in higher tax brackets.
FWIW i don't think this is as bad fo…See more
