Data-Driven Sales is a collaboration with ten of the best minds in SaaS sales.
See exactly how teams at Hubspot, App Annie, Segment, SalesLoft, SmartRecruiters, and DigitalOcean use data to grow revenue and optimize their sales machines.
A broad overview of a wide range of SaaS sales and marketing issues
Lacking in detail
Short book, probably edited together by a copywriter - made purposefully easy and catchy to read. Took me around 55 minutes to read through.
Lacking in detail for those who actually know how to code and love maths. Gives only a general idea in what direction to grow towards. In that sense, a bit gimmicky. Would love to have had access, even if paid, to some of scripts (as in code snippets) used to gather data and a more technical process outline.
It is probably meant for a non-tech audience of people trying to catch up to trends that started at least 5-6 years ago?Robert Jakobson has used this product for one day.
Detailed, specific advice
No women. The boys club lives on in sales.
A must read. Especially valuable for a new VP Sales at an early stage startup.Saura Johnston has used this product for one day.