James Koole@jameskoole · Product Manager, Hover.com
What makes them great? They look good? They convert well? Some context beyond "looks pretty" would be a great addition. Maybe talk to the designers and PMs who built them to understand why they made certain choices. We spent many months on our checkout at Hover.com and beyond the "look and feel" we paid a ton of attention to field validation, user patterns f…See more
Mike Fiorillo@mikefiorillo · Growth Product @InVision
@jameskoole I think these are excellent lists for PM's doing quick "how have others" research. Of course checkout design should be based on primary research and are totally contextual (we should never blindly copy). But a quick scan of these pages can offer some solid test ideas, such as:
- Should checkout page include FAQs?
- Should we reinforce features / …See more
James Koole@jameskoole · Product Manager, Hover.com
@mikefiorillo Thanks for the feedback. I agree - we looked at a ton of checkouts and tried to figure out which elements would work best for us, along with gathering a bunch of feedback from customers on pain points for our current checkout.
@tchret The curation of the pages is great - I guess I'm hoping you'll take the that next step beyond just the visuals…See more
