New way to perform searches and organize my browsing.
There is a learning curve.
I have loved my experience as a beta tester for Cake. Swiping thru results has become second nature, and I've found myself trying to swipe in other browsers and getting frustrated when it doesn't work.
I hope they can get the user adoption they're looking for. An easy way to import data from other browsers would be a great way to help users make the switch.