Buffer for Instagram

Plan, track, and analyze your Instagram marketing

#5 Product of the MonthJuly 2016
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Reviews

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Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
Hey Everyone :) I'm Super, a product manager on the Buffer team. Excited to be on Product Hunt today and to answer any questions you might have about Buffer for Instagram! I'm so grateful to our Buffer team and our Buffer community for helping shape this feature into what it's become. As you may know, Instagram does not allow outside apps to post directly to Instagram via their API just yet. So while Buffer can’t do the posting for you, we’re excited to help you at every step leading right up to it! We hope it helps give you an even greater voice on Instagram. Thanks again for your support :)
Sar Haribhakti@sarthakgh · Learning
@suprasannam This is awesome. I love how the technical restrictions did not stop you guys from delivering on the general promise of what Buffer stands for. Great video overview. Buffer for me = transparency + creativity + masterful customer service.
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@sarthakgh Wow Sar - so happy that's what Buffer means to you! Thanks for taking the time to share :)
Shahed KhanHiring@_shahedk · Founder @ Loom. Prev @ Upfront VC
@suprasannam This is awesome. Looks like Buffer for Instagram completes the entire suite of products I use often – and would need a scheduling tool for. I had some quick feedback on the marketing page you put together. https://www.opentest.co/share/e8... What do you think?
Silvia Li@lisamsilvia · Content Marketing@ Startup Grind
@suprasannam I started using it today along with Pablo and the experience is amazing. I was spending so many hours designing IG posts and scheduling them with different apps.
Arijit Bhattacharya@hwk73 · Honest effort admirer. UI Dev@freshdesk
Hi @suprasannam, I like how you shortened your name, Super. bit.ly will be proud.
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@_shahedk Hey Shahed! First of all, Opentest is super cool and I love how you utilized it here :) Second, thanks so much for providing that great feedback. Great point that a secondary CTA at the top would've been helpful! Appreciate you taking the time :)
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@lisamsilvia Wahoo! Thanks Silvia, so happy that this flows well for you :)
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@hwk73 Haha thanks Arijit :P
Shahed KhanHiring@_shahedk · Founder @ Loom. Prev @ Upfront VC
@suprasannam much appreciated on the OT love. Anything I can do to be helpful. Big Buffer fan here :)
Patrick Coombe@patrickcoombe · CEO, Elite Strategies Llc
@suprasannam ever thought of creating an app that lives inside of an Android VM / etc where you can post directly?
Joshua Talley@joshuatalley · Product Support Team Lead, Grundfos
@suprasannam Thanks for clarifying. Can this same functionality not enable posting on Google+? The restrictions are similar, correct?
Ross Currie@rossdcurrie · Founder, CrowdLoot
>I'm Super, a product manager on the Buffer team. Excited to be on Product Hunt today @suprasannam I have to ask... are you Super Excited?
Prateek Bagri@prateek_bagri · B2B SaaS & Venture Capital
Hi @suprasannam Cannot add location to the scheduling posts. Will you enable adding location anytime soon?
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@prateek_bagri Hi Prateek! Great question here, thanks for checking it out. Right now, when the time you picked for posting to Instagram comes around, we send you a push notification with the image at-the-ready so you can open it up in Instagram in a few seconds. From there, you can go through the usual Instagram steps (add filter, etc) and there on that last step before you post to Instagram, you can add in a location! Sorry to say because of how Instagram has set up their integration we can't prefill that location information for you so we don't have a place for you to put it when you initially schedule in Buffer. Hope that helps! :)
Prateek Bagri@prateek_bagri · B2B SaaS & Venture Capital
@suprasannam That's a bummer. I wish I could schedule the posting on Instagram instead of doing it manually.
Ryan Hoover@rrhoover · Founder, Product Hunt
Nice video overview:
It's unfortunately Instagram doesn't provide a write API so you don't have to awkwardly publish via your phone. Surprising considering they're building more for businesses (see Instagram for Business).
Cole Mercer@colemercer · Product @ SoundCloud
@rrhoover Agreed, I was pretty amazed they didn't include it with their business offering - especially given the # of companies out there doing it anyways in the hack fashion.
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@rrhoover Thanks Ryan :) Yeah, hopefully Instagram considers opening their API up some more soon! It is super exciting to see that they're headed more and more towards supporting businesses with their new features. Will be interesting to see what the rest of 2016 brings from them :)
Ramesh Padala@rameshdot0 · Maker of flexbot.ai & yogatailor
@suprasannam @rrhoover totally agree with the sentiment here. we use buffer for twitter and pinterest like crazy, instagram has always been the PITA but I guess the philosophy is that it's supposed to be a personal publishing platform. But now that they are moving more towards supporting businesses, hopefully an API is on it's way, or not :)
Ross Currie@rossdcurrie · Founder, CrowdLoot
@rrhoover I think everyone can agree that not being able to schedule posts sucks bigtime. What I do love is that Buffer is owning the fact that Instagram doesn't let you do it in this product offering. Traditionally I've felt like any of the scheduling apps that offer Instagram support are trying to hide this fact. "We've added Instagram support!" "Wait, so I can schedule posts to Instagram with your app now!" "We've created a system that will make it much easier for you to post at the right times!" "Wait, so does it schedule them for me?" "With our app, scheduling your IG photos is a breeze!" "Yes, but will it post at certain times automatically?" "You'll love our new IG features!"
Ross Currie@rossdcurrie · Founder, CrowdLoot
@suprasannam Great video. That bit at 2:28 with regards to multiple accounts is going to be such a hassle. I'd ask if IG lets you automatically change the account for me, but I'm guessing the answer is 'no'. I've actually noticed it's somewhat buggy even in iOS - I'm frequently logged out of an account when I check my iOS notifications while another account is selected.
Ross Blankenship@rossblankenship · AngelKings.com, CEO and Partner
@rrhoover Ryan, thanks for posting this product. Buffer continues to innovate and look forward to seeing them in the Unicorn (with real wings) club.
Matt Aunger@matt_aunger · Community at Pop Products
Congrats on launching this, Buffer team.
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@matt_aunger Thank you Matt! :)
Andrew Flynn@andrewpflynn · Growth, Staance
Best implementation of this given the restrictions yet.
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@andrewpflynn So great to hear that Andrew - thanks! :)
Ben Terry@benterry · Creative Director, Access Ventures
Just setup my accounts! Super helpful in hitting my OKR's this quarter to post more consistently on Instagram :)
Suprasanna Mishra
Maker
@suprasannam · Product Manager, Buffer
@benterry Wahoo! Amazing that we can help you hit your OKR's :) Best of luck this quarter and thanks for using Buffer :)
@benterry looking forward to seeing more pictures of Todd, Ross, and The Park on ig! ;)