William Godfrey@williamfgodfrey · Head of Digital Product Design
We wanted to test a couple of things with this. Could we get BA access to a new demographic? Could we use a bot as a piece of campaign collateral? Could a bot even hold up a whole campaign? Which is a question we are throwing around with a number of brands. Essentially how can a bot show the personality of a brand? Without over promising with an unrealistic…See more
@williamfgodfrey that's a very creative idea for a bot, congrats.
Great point about the copy sign off by the clients. We've had that frustration too, and just last month we released a mechanism to split the copy, the conversational flow and the backend integrations in a way that copywriters, UX designers and developers can collaborate on a bot efficiently. …See more
