Prevent human errors when implementing analytics

#5 Product of the DayFebruary 21, 2019
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Ship and test features faster 🚀 Trusted by cross platform consumer products – where 1% conversion change matters.

⚙️Code generated tracking snippets.

👆Single source of truth tracking plan.

🌈No more outdated spreadsheets or broken analytics.

  • Jói Sigurdsson
    Jói SigurdssonFounder/CEO, CrankWheel

    10x better workflow than anything else for designing and managing analytics


    I'm not seeing any downside so far

    I don't have a ton of experience with Avo yet, but I'm intimately familiar with the problem it is solving, and I've seen enough (through a demo and through my own exploratory use) to know that this is the solution I always wanted but never knew I wanted. Instead I was stuck with spreadsheets describing the analytics setup that were well intentioned but quickly got stale and were lacking the ability to communicate with the rest of the team, let alone verify that everything is OK between the code and the analytics design.

    Jói Sigurdsson has used this product for one week.
  • Pros: 

    Avo does exactly what it says it will. If you run analytics, you should use this.


    Looking forward to an easier onboarding process, but even yet, it's great

    Avo is the best way to manage your analytics and make sure they are right. I love that there's only a single line of code for all of our analytics tools and that we can robustly test the data we're sending to these tools in our development environments. It's great to know that we're always shipping good analytics code. This means we can make less mistakes, measure faster and improve our product faster.

    Ashutosh Priyadarshy has used this product for one year.
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Stefania Olafsdottir
Stefania OlafsdottirMaker@stefaniabje · Cofounder Avo. People & data enthusiast.
Hi Product Hunt 👋 We are @arnihermann, @logason, @thorag and @stefaniabje and we’re excited to be on Product Hunt today to share with you what we’ve built 🔨 Avo prevents human errors when implementing analytics. If you build consumer products – where a 1% change in conversion makes a difference – you know how important your analytics are. The problem is that teams building cross-platform products ship code in every release cycle, that breaks their conversion charts. It’s detrimental to decision making. Avo prevents that. With Avo, companies can ship and test products faster, with analytics they can trust. We’re solving a personal pain point from when we all worked together on a game called QuizUp (100M+ users). We repeatedly “broke” retention charts we relied on, by mistakenly removing or changing analytics implementation. It slowed us down in shipping and testing features 💔 It was driving everyone involved mad – so we built internal dev tools and processes that made implementation easier and our data more reliable. What we built was never perfect, and it was clunky in many ways (happy to talk more about that). So now, six years after we started maintaining tools like these internally, we’ve built Avo, to solve these issues for more people. How it works: Our mission is to make it stupid simple to maintain reliable analytics. Avo is a user-friendly web app to manage all your analytics events and next generation developer tools to generate code with built-in validation for your analytics implementation. It’s your single source of truth. No more outdated spreadsheets. No more broken analytics. Ship and test products faster, with analytics you can rely on 🚀 Things to note: ✅ Avo does not store, process or access your data – so no GDPR approval required. ✅ The Avo code generated libraries wrap whatever analytics SDK you already use. You can use the Avo library alongside the tracking you already have, or do a full migration to make sure all your events are according to the specs in Avo. ✅ Avo is not another analytics or data pipeline vendor. We love the ones that exist already. We’ve just built Avo to make sure we can use the data we send into them. Try it out today: Try Avo today if you’re doing any event-based analytics – and stop piling up analytics debt. It will only make your life easier. 1. Create an account on www.avo.app 2. Define your analytics events. If you have an existing data plan, send it to us and we’ll import it 3. Get your code generated tracking snippets with built-in validation 4. Call the snippets from your code, to start sending events to whichever analytics platform you use Avo is $15 per seat. The AVOLOVESPH coupon works today to get a 20% off the standard plan forever 👫 We would love your feedback 🙏 Thanks for reading, Product Hunt. We would love to hear your questions and thoughts! Have you had this problem? Have you solved it before?
Veronika Riederle
Veronika RiederleHiring@veronika_riederle · Co-Founder Demodesk
@arnihermann @logason @thorag @stefaniabje Hey team ! Sounds like you're solving a real pain point. Congrats on the launch!!
Árni Hermann
Árni HermannMaker@arnihermann · Co-founder, Avo
@veronika_riederle Thanks Veronika 🙌
Vignir Gudmundsson
Vignir Gudmundsson@vigniro · Development Director at CCP
This looks like a super compelling solution to a very relatable problem. Can't wait to try this out! 🚀
Stefania Olafsdottir
Stefania OlafsdottirMaker@stefaniabje · Cofounder Avo. People & data enthusiast.
Thank you @vigniro ! We can't wait for you to try it out :)
Kristjan Freyr Krist
Kristjan Freyr Krist@kristjanfreyr
What a great problem to solve. Congrats with the launch, can’t wait to try this out! ✨
Stefania Olafsdottir
Stefania OlafsdottirMaker@stefaniabje · Cofounder Avo. People & data enthusiast.
@kristjanfreyr Thank you! It's so exciting :) Let us now if you'd like help kicking things off 💪
Gustaf Alströmer
Gustaf Alströmer@gustaf · Partner, Y Combinator
I always wanted something like this at Airbnb. The constant problems we had was 1) analytics implementation being mistakenly removed while refactoring/launching new flows 2) misspelled event-names leading to incorrect funnels that took until next release to fix and poor knowledge of where you look up the meaning of events for other teams. Avo solves all this!
Stefania Olafsdottir
Stefania OlafsdottirMaker@stefaniabje · Cofounder Avo. People & data enthusiast.
Thank you for sharing @gustaf ! We relate! We're building a time machine right now so we can go back in time and build this sooner so we can solve your personal pain point from when you were at Airbnb. 🍾
Haukur Steinn
Haukur Steinn@haukursteinn · Head of Games
@stefaniabje this looks awesome! Are there any plans on adding C# and .NET support? Would be super cool to see a Unity3d plug-in as well!
Jóhann Þorvaldur Bergþórsson
Jóhann Þorvaldur Bergþórsson@johann_thorvaldur_bergthorsson · CTO and Co-founder of Teatime Games
@stefaniabje @haukursteinn They support Unity - we're using it with Unity and Firebase Analytics at Teatime.
Stefania Olafsdottir
Stefania OlafsdottirMaker@stefaniabje · Cofounder Avo. People & data enthusiast.
@johann_thorvaldur_bergthorsson is right @haukursteinn :D Let me know if we can help you get started!