Fito Group Fitness

Convenient, effective fitness coaching to reach any goal.

#5 Product of the DayDecember 30, 2013
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I missed this. Nice, @brianmwang. I've been following Fitmob ( which is doing something similar.
One important distinction is that FGF is 100% online and will be so for the foreseeable future. It isn't focused on live workouts, but rather, boosting motivation and accountability to help people stay on track to reach their goals.
This is also great timing w/ New Years resolutions. :) @brianmwang - from what I can tell, Fito Groups are ancillary to Fitocracy. Are you planning to build this into the app (e.g. discovery of groups, communication w/ trainer/fellow members)?
Yup, the intention is to integrate FGF into Fitocracy proper and make it a much bigger focus. FGF springs out of the customer learning that the big pain point for most people is lacking the proper environment to keep consistent in their fitness programs. Providing them professional coaching + motivation + accountability is a very powerful way to keep people on track.
@brianmwang have you found certain types of people/demographics are drawn to FGF? Some prefer working out independently and alone while others thrive off of social pressure and support.