Paul Murphy

The O - Never lose anything again

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James Wahba
Looks great. I want one in Black. What are the main differences between The O and Tile?
Christian T. Zeiler
@jameswahba We think Tile is a great product. I have been using it myself to see what it does. Tile call themselves the world's biggest lost and found. Once they have managed to extend their network of users it will be a great crowd-GPS system. What we had in mind, was much more like a second brain for you. Something that quietly runs in the background and tells you immediately when something is going wrong. Also, the Tile design is quite minimal which I like, but we felt it could be improved in terms of blending into your daily life when you use it for other things than your keys.
Emmanuel Darmon
Love the design/branding of the 0, this is very cute and could be so useful. Btw, 0:18 kick starter video we see a lady forgetting her smartphone.. well... this is her smartphone... how is she supposed to be notified now? :(
Christian T. Zeiler
@emmanueldarmon Thanks a lot for the comment on branding! Ha! well spotted with the phone... Yes, she should take that one with her :)
Christian T. Zeiler
Hi all! So happy to join this great community! Big fan of ProductHunt! We are at the start of day 2 in NYC and our Kickstarter is approaching 50% of our funding goal. Exciting! Would love to share some insights into our philosophy and thinking behind it. As for the app, we chose kind of a watch-first approach: - an app that you never need to open - that only appears when there is something important - 99% of the interactions is just clicking one button, out of 2 options For the design, we wanted to optimize it for a broad variety of objects to attach to: - a flat bottom with adhesives for any flat surfaces (laptops, camera lids, chargers) - smooth edges so it nicely slips it into something like a wallet - water resistant (IPX6) for outdoors - fine grooves to sew it onto fabrics (as in... ""wearable"" ;-) ) - a nice accessory for keys, bags, briefcases that even the most fashion-conscious people don't mind (and actually like) and that also looks good in a suit-and-tie office setting - a minimalist version of the accessory for the more practical and sporty folks But enough! Very happy to answer questions here. And gather your ideas for further improvement. Christian
Aaron Hanson
I wonder if I could use this inversely... I've always wanted to be able to track my bike when I bike to a bar/coffee shop and get an alert if someone is stealing it.
Christian T. Zeiler
@crixlet Hi Aaron. Yes, that should work perfectly as long as the bike is still in BLE range. A blogger called THE O the "mother hen device" as it beeps as soon as one of the chicks (in this case your bike) gets further away than you deem ok.
Ben Tossell
I definitely need to get my hands on a lot of these...but then what if I lose them?!
Christian T. Zeiler
@bentossell impossible! ;-)
Hal Gottfried
I'm trying something similar (Chipolo) via SproutUP and @taoni, I'm curious how yours compares.
Mark Adams
@polyzeiler Were you guys worried at all about your launch being overshadowed by all the ensuing press coverage from Apple's announcements?
Christian T. Zeiler
@scorinth It's not ideal indeed. But Apple has just announced more good use cases. I will definitely put THE O on my new iPad Pro! ;-)
Mark Adams
@polyzeiler Was there ever a serious discussion of moving the launch date? I'm planning on a kickstarter myself and am paranoid about stumbling across another marketing dead week. It seems like you guys are doing pretty well regardless!
Christian T. Zeiler
@scorinth I think it's definitely worth taking into account any foreseeable events! We did in fact postpone the campaign from an earlier date, because we thought this might be better. And now there has definitely been a bit of a slowdown because of the Apple Event. But then your campaign is about 30 days, so there will always be something. You probably just want to make sure your very first day doesn't coincide with any major news. For us, we just did not want to wait any longer and took the risk. Will be interesting to watch how long the Apple Event echoes in the media...