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p/strivesdk-for-iosAugmented Reality SDK for face filters
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Hiten Shah

StriveSDK for iOS - Augmented Reality SDK for face filters

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Abhinav Vadrevu
Maker
Thanks for hunting us @hiten! @sebfeed and I are excited to be on Product Hunt today! At Strive, we're on a mission to unlock the camera. Snapchat continues to raise the bar for user expectations in mobile products, and we're here to enable you to launch killer features just as quickly :) We're starting out with a live face filters - just drop in our SDK, and your users will get instantly photogenic. By helping them look their best, expect less camera-shyness, and more engagement around the camera. As a PH exclusive, we're offering free access to our tech for the next 24 hours! Make sure to use the PH-specific link, and you should see a free option in the pricing chart. And in exchange for feedback and advice on this early version, we'll continue to grandfather you in to future iterations. Over the coming weeks, we'll be releasing improved face tracking, custom art upload, and Android support. In the mean time, we'd love to hear the community's feedback! Let us know about new hard-tech features you'd love to support, and we can see if we can take care of the computer vision & AI for you ;)
Nicholas Sheriff
@sebfeed @abhinavvadrevu this looks wonderful but I'm freaked out about your pricing, only thing that will get me excited is if this was free for startups really I have over 300,000 users but my camera app Audrey, makes $0 a month and we haven't touched it in over a year, featured by Apple - we get a few thousand users a day globally. Have been #2 in Egypt etc let's talk: info@sheriffv.com
Abhinav Vadrevu
Maker
@sebfeed @sheriffv @nicholassheriff Hi Nicholas, sorry to hear the pricing was an issue! I'll def shoot you an email, and we can chat about options.
Sebastián León
Maker
@abhinavvadrevu @sheriffv @nicholassheriff yep sent you an email, lmk what you think! 😎
Aziz Morsly
Nice! but what the heck is this pricing? 30k integration fee + 5k a month? Am I missing something?
Sebastián León
Maker
@azizmorsly ah, you must have ended up on an outdated page, check out http://strivesdk.com/producthunt to see our free option for the PH community. We're still tweaking pricing for apps with larger user bases.
Abhinav Vadrevu
Maker
@azizmorsly @sebfeed Nice work on that speedy fix ;) Thanks for pointing out the mistake, Aziz!
Aziz Morsly
@sebfeed yeah pricing is hard! A high monthly fee will reduce the number of people who want to engage with Strive. You can imagine that in 1y adding AR to live video will be standard and there will be quite a lot of tools to do that exact thing. You're early in that market, you should put the minimum friction for people to use your SDK and gain market presence. Good that you're starting to tweak your pricing with the PH community though ;)
Abhinav Vadrevu
Maker
@sebfeed @azizmorsly Definitely. We want most people to sign up today for free. If you have over 100k users, please do shoot us an email so we can have a chat about the pricing! founders at strivesdk dot com
Ranidu Lankage
Congrats on launch guys!
Abhinav Vadrevu
Maker
@ranidu Thanks, Ranidu!
Sebastián León
Maker
@ranidu w00t w00t 🎉🎉🎉
Sid Puri
Congratulations on the launch. I guess Instagram can just use this now to copy Snap
Abhinav Vadrevu
Maker
@purisid Haha yepp! Hopefully it also benefits smaller teams that may not have the resources to build features like this :)
Sean Bakko
Finally someone has created an SDK for live face filters love it! Will definitely be trying this out 🔥🔥
Abhinav Vadrevu
Maker
@sean_bakko Awesome! Definitely let us know what you think, Sean :)
Sebastián León
Maker
@sean_bakko awesome glad to hear 🎉 maybe theres a way to join forces w instagram maps 🤔
Tyler Swartz
Amazing timing @abhinavvadrevu, this made my day. This looks like exactly what I need for my next two projects. I hacked together my own face tracking mask for my current project, but yours is much better quality, nice job. I signed up for an SDK key and am happy to give more than a 5 min phone call of feedback 😀
Abhinav Vadrevu
Maker
@tylerswartz Woot woot!! Tyler, I'm so glad we were in time to help you! Would definitely love to chat. Will shoot you an email soon, and we can take it from there :)
Hiten Shah
Hunter
Make your app more fun for users! Strive is a SDK that makes it dead simple to support face filters in your iOS app. Just drop this into your Xcode project. There's also a Product Hunt deal for 24 hours only - get your hands on the SDK for free. Check out the demo app here: https://itunes.apple.com/us/app/...
Sebastián León
Maker
@hnshah Thanks for the post!! 🎉❤️🔥
This is great – creating AR effects with actual code is super hard (at least from my experience) and this helps developers add it in without extensive expertise. The abstraction, it's coming...
Abhinav Vadrevu
Maker
@jgage718 Glad you like it, Justin :) This is just the beginning - our mission is the unlock the camera, so you can expect similar cool tech in the future. The idea is to democratize some of the hard stuff, so more than just the big companies can do face filters.
Sebastián León
Maker
@jgage718 Yeah, we definitely underestimated the difficulty of these effects... though we did learn a ton about ML, writing performant C++, GPU programming w metal, concurrency, etc... face filters are the beginning, we have some exciting things in the pipeline 😬😬
Vicc Alexander
Congratulations on the launch Sebastian and Abhinav! To those who don't know, these guys have been working day in and day out on this. Although they've launched an awesome product this is just the beginning. Speaking from experience, I know what these guys can do & I can't wait to see where they take this. Definitely worth checking out!! Keep killing it @sebfeed and @abhinavvadrevu!! 🎉🔥🌈🤳
Abhinav Vadrevu
Maker
@sebfeed @viccsmind Vicc, thanks so much for the kind words :) And yes, you can bet that this product will get much better with time!
Sebastián León
Maker
@viccsmind thanks man for the support!! Been a blast seeing the products you've been building 🔥🔥🔥
David Parshenkov
Congrats guys! This is a great product just have to speak to customers and keep tweaking pricing till it's just right. Awesome to see!
Abhinav Vadrevu
Maker
@dparsh1 Thanks, David! Huge fan of Magic :) Happy to see so many people taking an interest in AR tech and face filters.
Gary Tokman
Just got my key, can't wait to try this! 👍👊
Abhinav Vadrevu
Maker
@garytokman Awesome! feel free to message us when you build something cool. Always down to see what people do with our SDK :)
Sebastián León
Maker
@garytokman 🏄🏾 happy to help in any way
Joshua Dance
Sweet! So we can copy Instagram! :) But honestly looks like a great API.
Abhinav Vadrevu
Maker
@joshdance Haha, yepp! Hopefully people who didn't have access to this tech before can now build cool apps :)
Sebastián León
Maker
@joshdance Haha yep, we're democratizing this tech beyond the companies that can afford expensive computer vision teams ;) Thanks for the kind words! 🔥🔥🔥
Sebastián León
Maker
@joshdance we also have some new exciting things in the pipeline that we want our users to launch before Snap or Instagram 🤐
omar amiri
Awesome job! We currently use one we created but will check to see if this is better :)
Abhinav Vadrevu
Maker
@oa818 Thanks, Omar! We're also constantly improving the quality of our tech, adding new artwork, and supporting more devices and platforms. I'd urge you to get a free key today, while it's available! Feel free to give me any feedback :)
Sebastián León
Maker
@oa818 Ha - curious to know what the verdict was ;)
Serg
This is amazing! I just started work on my app that heavily relies on camera and this is perfect for it! Can't wait to try it out, although might not be part of v1.
Abhinav Vadrevu
Maker
@surheeho Thrilled to hear that this is perfect for you! I'd encourage you to build it in to the v1 though :) It's super fast to integrate and will boost your engagement with very little work ;)
Sebastián León
Maker
@surheeho @abhinavvadrevu Also happy to help out with any quick pointers when working with the camera. Feel free to use the AVFoundation camera implementation from the demo project in our repo!
Matt Klein
Yay! Now we can all copy Snapchat!
Abhinav Vadrevu
Maker
@kleinkleinklein Hahaha can't wait to see what you do with this SDK ;)
Steven Lee
This is awesome - Congrats Abhinav and Sebastian!
Abhinav Vadrevu
Maker
@91dodgers Thanks, Steven! Be sure to spread the word ;)
Sebastián León
Maker
@91dodgers Yep thanks for the kind words 😍
Brad Bitler
is it possible to create/upload 3d assets for our own custom filters?
Abhinav Vadrevu
Maker
@bitler Hi Brad! Shoot us an email at founders at strivesdk dot com. We can always work out something to support your own filters :)
Thomas Berry
Upvote to anyone who can lipread what she is saying
Abhinav Vadrevu
Maker
@thomas_berry1 "Aww so cute!". Now, where's my upvote? :P
Tristan Tao
I've worked with the founders before, fantastic guys. Great to see the hard work come to fruition :)
Sebastián León
Maker
@tao_tristan thanks for the kind words Tristan!!
Abhinav Vadrevu
Maker
@tao_tristan Thank you!! appreciate it :)
Product Pearson
5k /mo :o
Abhinav Vadrevu
Maker
@theashtube Seems the pricing is an issue for a lot of folks. Hopefully you fall under the free tier. And if not, please do shoot us an email anyways so we can chat about it, and see how we can help! founders at strivesdk dot com
Sebastián León
Maker
@theashtube Yep, we're very confident about the engagement boost our filters will offer - though we're open to doing a trial with your app to measure our impact on your numbers.