Hi Everyone, co-creator of Nova here.
The inspiration for Nova came when I was in sales at CloudFlare. There we saw the benefit of personalizing emails, but it was so time consuming and didn't scale.
We previously shared a version of Nova built around Campaigns, we’re excited to release Nova Inbox, which brings the personalization quality right to the inbox experience, via a snazzy sidebar.
Please check it out, would love to hear your feedback!
@williamdinkel The personalizations while composing seem to work reasonably well, definitely a timesaver. I noticed a couple of issues, where do I report bugs?
Hi Guys, congrats on the launch!
Still very puzzled though, where does nova draw the info on the customers from? do you have to have that info saved in your CRM?
@louis_sugar A variety of public sources and no, all you need is the business email address in your CRM (though a full name helps with coverage). There's a lot involved in collecting and cleaning the data to obtain high coverage with high accuracy. And then there's a lot of other proprietary datasets and algorithms that go into it... You'll see once you try it that there's a bit of complexity there. Our next release (next week) will go quite a bit further still. Thanks for the question.
I am signing up for the trial. My outbound emails success rates are pretty high but I'm always looking to increase it even if it's by one percent. What your doing seems to be very effective. Will let you know the results.
@ofirchakon Glad you're excited! We get the data from numerous public data sources and APIs in order to get enough information to be sure we know that the data is accurate and to create high-value personalized content for you to use.
Nice idea and product in general. Question, how much data does it pull? Where does it pull its data from? Not sure if i'd use it based on its price point right now especially when i can just write an email without such in-depth personalisation or spend 2 minutes researching if i really need to personalise it. Good luck to the team!
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