Dan Bulteel

A reminder for founders: You are already the 1% of the 1%

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Dear Product Hunt community,

If you’re reading this and you’ve launched something - or you're close to launching - you are already incredibly special.

We talk a lot about unicorns, but we don't talk enough about the big filtering process or idea funnel.

Most people never even start.

With some help from Gemini, the funnel looks like this:

  • Idea Phase: Out of 1,000 people with a "genius" idea, only about 100 ever bother to put it into a pitch deck. Most ideas die in a notes app.

  • Build: Out of those 100 decks, only 25 ever become a working prototype. Building is hard. Most people quit.

  • Launch: Out of those 25 prototypes, only 12 actually make it here to a public "live" state.

  • Post Launch: Six months later, only 8 are still shipping. By the one-year mark, only 5 or 6 remain.

TL;DR - if you have a product live today, you're already 1% of the 1%. And that's a great feeling to have as we enter a new year...

It's been a crazy first five months for us with @Meet-Ting and the big plan for next year is keep doing what we're doing, try to win users' hearts and attention, and don't die.

Thanks for all the upvotes, friendly and thoughtful comments, and collaboration.

Keep shipping, you're already winning,

Dan

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