Nick Abouzeid

Lolli - Earn bitcoin when you shop online

Lolli is a browser extension that let’s you earn bitcoin when you shop online at 500+ top online stores. Lolli is on a mission to make bitcoin accessible to all by making it simple for everyone to earn and own bitcoin.

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John Fiorentino
This passes the grandmother/child test. My grandmother and little cousin both got excited and asked to sign up when I showed them. This is brilliant and exactly what the crypto world needs.
Matt Senter
@johnnyfio Love to hear this!!
Alex Adelman
@johnnyfio Thanks, John! I'd like to see a show where you introduce your grandmother and cousin to new products and gauge their reaction. Grandmother/child test is so good.
Eurie Kim
@johnnyfio This is exactly the accessibility and fun that we're looking to inspire with a broader audience! Go hip Grannie!
Ryan Hoover
As @robedell mentioned, I love that this tool can help introduce bitcoin to another wave of mainstream consumers, but it's unclear to me why it's better to get rewarded in BTC over USD as with other reward and cashback programs.
Matt Senter
@robedell @rrhoover Thanks for the feedback. So many reasons! :) One of our first goals is simply to reduce the barrier to entry to hodling bitcoin for the average consumer. We believe there is a higher long-term value in bitcoin rewards, and everyone should be able to take advantage of that.
Rob Edell
@rrhoover I don’t think it’s necessarily better than fiat cash-back programs, but it enables someone with a stricter risk profile to dabble in a speculative investment that they otherwise would not have felt comfortable putting their money into. So much of investing is psychological, so to me, this is just a simple creative way to get a wider audience to participate in the ecosystem. I also imagine there are some efficiency and security benefits of running a rewards program on the blockchain, but I’ll let @matt_senter and @alexadelman speak to that
Brian Sugar
@rrhoover simple, easy way for the masses to get introduced to btc, et al
Julian Moncada
@rrhoover BTC > USD as a currency sooooo there's that...
Brent Chow
Wow, I'm amazed by the number of major retailers that partnered with them for their launch! Macy's, Walmart, Forever 21, Bonobos, Everlane, Hotels.com, Overstock.com, etc etc etc! Signing up all those companies pre-launch is very impressive. Also love the branding! 🍭
Matt Senter
@hellobrent That would be the work of Alex and the amazing Shana Jordan.
Alex Adelman
@hellobrent @matt_senter thank you! 🙏🙏🙏
Nick Abouzeid
Cool. Automatic-saving apps have exploded in popularity (look at Earny, Purse, etc.) – exciting to see it cross into crypto.
Alex Adelman
@nickabouzeid Thanks, Nick!
Matt Senter
@nickabouzeid We're excited too, thanks!
Julia Adelman
I was always nervous to jump into the crypto-world without an extensive understanding. Lolli makes it so easy, plus no-risk! So excited to finally get some Bitcoin : )
Matt Senter
@julia_adelman But you're not biased! :) Thanks, Julia!
Alex Adelman
@julia_adelman thank youuuuuu!! :)
Nikhil Krishnan
Good way for consumers to on ramp to cryptocurrencies - plans on expanding into other cryptocurrencies?
Alex Adelman
@nikillinit thanks and great question! Open to expanding to other cryptocurrencies but I am going to leave that up to the community to decide on.
Zack Shapiro
This is a great way to get more people into crytpo in a safe, familiar way to what they currently do. Nice work!
Matt Senter
@zackshapiro Thanks, Zack!
Alex Adelman
@zackshapiro thanks, Zack! Means a lot. :)
Kevin Natanzon
This is amazing. Congratulations @alexadelman! How do you support mobile shoppers?
Alex Adelman
@kevinnatanzon Hey Kevin, great question. We chose to start on web because shopping on web still accounts for 80-85% of all purchases in the US. We're working on some exciting things for mobile. Stay tuned. :)
Alexander Smekhov
Congratulations with the launch, I suppose such products connect crypto world with real business. It will form a new generation of economy. And cryptocurrency won't be just for speculating.
Matt Senter
@bitrewards That's what we're hoping for! :D
Alex Adelman
@bitrewards thanks, Alexander! I think we see a similar future. :)
Hank Patterson
What a great way to introduce BTC to those consumers not familiar. Easy intregration. Great idea and delivery!
Matt Senter
@hank_patterson Thanks, Hank!
Alex Adelman
@hank_patterson thanks, Hank! Appreciate the love. 💜
Eric Friedman
Excited to see this launch and congratulations to the team - great way to get more people using BTC and wallets to the masses.
Matt Senter
@ericfriedman Thanks Eric! Let's let everyone hodl.
Alex Adelman
@ericfriedman thanks, Eric! Excited for you and the team as well. :)
Kunal Tandon
WOOOOO FREE MONEY!
Matt Senter
@kunaltandon Love this feedback. :D
Alex Adelman
@kunaltandon the best kind of money!
Aaron Cohn
Love the focus on simplicity — just curious, what was the key to getting those 500+ retailers onboard? Know you had a bunch of relationships with Cosmic, but still...Bitcoin must have been a scary risk (and they didn’t/don’t exactly know how much traffic they’d get?)
Matt Senter
@aaron_cohn In short, Alex and Shana Jordan busted their buns. :)
Alex Adelman
@aaron_cohn @matt_senter 🙏🙏🙏 what matt said. :) That said, it was actually easier than we thought it was going to be. Our goal when we first started was 100 brands. We got 500. Retailers want to get involved in crypto space but you have to make it easy & safe for them. Matt and engineering team built a product that made it easy.
David Walker
Asking me to shop (v good at that) before asking that I grasp the concept of a 34 character alphanumeric 'address' is super smart. Designing for minimal mental investment is what's gonna push crypto past single digit adoption. Impressive.
Matt Senter
@walkerdavide Love this! Probably my fav comment yet.
Andrew Goble

It should be a great thing to get some of my Bitcoin-hesitant friends started on...they'll get to learn how to spend with Bitcoin and set up a wallet, hopefully without the anxiety of losing money they just invested and then calling me at 2am during their first dip. Looks like a lot of partners I use semi-regularly, which is a nice surprise! Will update as I get more time with the extension.

Pros:

Easy to use, great interface, Bitcoin when I shop (!!)

Cons:

None, yet!

Pir Granoff
I truly believe this company will be the catalyst that pushes BTC transactions into mainstream adoption. Lolli will shift the thinking around BTC from being a "HODL" investment style store of value by a select few into a commercially useful form of currency for the masses. Well done team.
Alex Adelman
@pirgranoff wow. great review. thanks, pir! :)
Sieva Kozinsky
This is one of the most useful products I've seen for consumers around bitcoin to-date. Looking forward to seeing where it goes!
Matt Senter
@sievakozinsky Thanks so much!
Alex Adelman
@sievakozinsky thanks, Sieva! 🍭💜
Nikhil Krishnan

Crypto apps lack branding and consumer experience with a handful of exceptions. More apps like this are needed

Pros:

Easy onboarding

Cons:

At the moment getting BTC is still not more useful than USD

Stuart Arsenault
I'll fight @alexadelman on the validity of ETH v Bitcoin ;) But this is sweet, and obviously long term ways to expand further into the crypto space once you own the wallet for millions.
Matt Senter
@alexadelman @stuartarsenault Just so happens I'm an ETH fan as well. Oh, and I'm charge of building this thing so there's a HIGH likelihood you'll see it in the future. :)
Stuart Arsenault
@alexadelman @matt_senter TAKE THAT, ALEX! But seriously, huge congrats on the official launch guys!
Alex Adelman
@matt_senter @stuartarsenault 😂 I like a lot of ETH projects but I think it's up for the Lolli community to decide what they want. :)
Kunal Tandon

Alex's focus on building fun and easy to use products, combined with his passion for inviting and educating the next wave of crypto users is exciting.

Pros:

A natural way to get more people exposed to and using crypto. The team has unique insight into building delightful commerce experiences.

Cons:

T.B.D.