Congratulations on the launch of this @__tosh @k7vin @gaylord_roukine. I've been a fan of the KRAK project for a long time, with obvious bias (NUMA and Hot DesQ alumni), and I'm keen to see how the climbing pack goes. As a climber I've found I go in waves with my gear. Stocking up before a trip for what I need, and then only replacing what wears out of time (or gets lost, loaned out or left behind). And because of startup founder life I don't get as much time to play these days (ironically I climb less since moving to San Francisco than back in Brisbane!). When Kevin first asked me about climbing, back in Fishburners in Brisbane if I remember right, I've wondered if this would help me keep the excitement level up and hit the rock more. Plus some interesting gear to play with. One thing I'd love to see as a regular theme in packs like this is some kind of compound interest in technique. Maybe a new knot or rope technique to learn each time (some kind of insert/graphic each kit?). A little bit to learn each time on top of the awesomness of kit. Either way, congrats on the launch! Looking forward to catching you guys somewhere in the world again soon (sneaky trip to the Calanques, peut-être?).

@davedri thanks a ton for your kind words Dave - you know I mean it ;) And surely we'll catch up sometime in the US / Australia next year - climbing sesh & bbq sound right to me haha! To jump on your suggestion I totally agree! That's why we wanted to write & print our own zine; that looks like the best medium possible to introduce new techniques & advices on a regular basis & to keep everyone excited every time. Look forward to catching you too; peace!

Thanks for your question @drouq_ we are currently shipping to France, the UK, Germany, Switzerland, Ireland, Spain, Italy, Portugal, Austria, Belgium, Luxembourg, the Netherlands and the United States. We look forward to shipping to more countries next year :-)

@gui_lhem Hey Guilhem! Glad you like it! If you have any questions shot them :-)

@thisfiore thanks for your kind words Francesco - and your question! I agree with you climbing is getting more & more trendy nowadays; that being said, Gaylord started it more than 15 years ago so he's not a newcomer haha! We don't necessarily focus on outdoor climbing (versus indoor). The mix isn't customized yet (other than sizes when needed); but you're totally right: we work on special packages targeting really specific needs like 'my first time' etc. More to come next year obviously. The idea is also to make you test & try different gears to help you enjoy more your climbing experience and improve. You might have a 'grigri' already but not their latest 'grigri+' one. You might not need any belay glasses but here they are, try them and you could fall in love with the product and so on so forth. Sometimes yep, people will probably be like 'nah I'm gonna give that to someone or sell it on Craigslist' and fair enough, that's a part of the game too. And that's where the 'surprise' effect comes into play; and this one is addictive haha! Last but not least, I should tackle the whole 'culture' thing. We're talking about a passion here so we have a huge opportunity to include many paraphernalia. For instance, in the first mix in Europe, we include a VIP pass for the biggest outdoor film festival named 'Mountains on Stage' - across 40 cities in the continent. People were stoked. We also put a DVD. We wrote our own zine etc. We could include apparel & accessories of course; but also some very special prints and so on so forth. The box itself becomes a whole experience; a moment spent into your passion. Our aim is to bring you joy at home; once every 2 months; and ultimately: once you opened it: you just want to go out and climb haha! Hope that answers you ;)

@nilsb Thank you for the kind words. Fortunately you're aware now that I'm behind this myself hehe :-)