How much are you willing to pay for influencer promotion of your product?
At a time when everyone allows themselves to build any solution using AI, it is difficult to differentiate themselves, and makers are betting on more aggressive distribution.
Some differentiate themselves with good tech support, some build their personal brand as a founder, and some pay influencers.
I recently came across a graphic showing how much influencers should earn based on their followers (see pic).
How much are you willing to pay for paid collaboration as a product owner?
What does such a form of collaboration look like?
(one-time/long-term; only sponsored post/post + commission rate from an affiliate/just commission rate; social networks where you used influencers + post format)The last – MOST IMPORTANT QUESTION: What results did it bring you, and what were the influencers like? (Theri follower count)
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