Neil Cocker

Fulfilli - How much does a website cost?

Website development cost calculator was our first take on price quoting automation. Then we pivoted to create the self-service quoting software and automation comes on top of it. The calculator is as live example how the price quoting automation works - simple questions translated into a price quote.

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Csaba Kissi
Simple web site based on template for $7000... I would do it on fraction of this price
Janis Sprenne
@csaba_kissi It is definitely true that it's possible to do these websites much cheaper. Then again, we are focusing on the premium segment customers that need websites with very good conversion rates. This factor was mentioned a lot in one of our Reddit threads - you can read more on and around the topic here: https://www.reddit.com/r/smallbu...
David Rogerson
@csaba_kissi i mentioned it earlier but this isn't high for a site from an agency. A good site, even a simple one, takes time and consideration: the design, content, strategy, project management, creative direction, UX and testing and the deployment - all charged at agency rates, soon add up (expect £600-1200 a day for a decent London based agency). It's very different from how much would you pay a freelance developer.
Fulfilli
Csaba Kissi
@fulfillicom @doivoid At least you have to correct regional prices, e.g. in Czech republic for a very simple site it shows me Kč 289 935.00 which is unreal. Seems that the price is just simply converted to different currency.
Fulfilli
@csaba_kissi @doivoid The data we have gathered is from the local agencies, but I will take a look to double check!
Mark Marchenko
I also find the idea to be quite noble though not new, but! The main and the only goal for this service is to give a visitor, who is obviously a novice in website building, a rough but honest estimation. Currently it doesn't work, guys. Simple websites built on templates (Squarespace & others) where you can accept payments and sell some products average at $750 - $3000, but not $10k+. I am taking this as an example because it is going to be by far the most popular request. So thanks for the tool, but please fix the algorithm, it makes everything useless right now.
David Rogerson
@marchenkomark For a medium-sizes London based agency these prices are about right.
Fulfilli
@doivoid @marchenkomark Indeed, these rates are based on premium segment websites, and we are taking the average rates of web design agencies in each country to calculate the approximate web development costs.
Fulfilli
@marchenkomark we have adjusted the prices - care to take a look?
Willem Guensberg
Complete rip-off of the (much better executed) http://howmuchdoesawebsiteco.st/ by Crew. Uncool.
Fulfilli
@guensberg We are aware of Crew and their services - however, we are taking a different approach. Our main focus will be building professional business websites, and we are going to connect customers with established, highly reputable web design agencies, and not individual developers.
Willem Guensberg
@fulfillicom, sorry for the sour comment, but I do think it's lame that you're basically doing the same thing as Crew, even if the final step would differ (a bit). Even though I applaud the attempt to increase awareness of what professional digital services cost.
Christian Grobmeier
@guensberg @fulfillicom I like Crews calculator much more, i think the numbers are more realistic. However, I don't think it's a rip off. It is in fact not even a real product. It's just an automatic estimation, like writing prices on a product. I think every agency should have such a calculator on their website, but it's definitely nothing on which I base my estimations on. Pretty much useless.
Fulfilli
@grobmeier @guensberg Once again, this is meant to be an approximate estimate to give the customer a rough overview. We are continuously developing both the calculator and the platform, and, truth to be told, we weren't ready to be featured on PH - I just woke up one morning and saw that we have been listed. All this exposure and feedback has been very, very valuable to us even if it happened by accident. At this point we have decided that our platform will be based on matching agencies and customers, saving them a lot of hours with our cost estimate calculator (yes, we know, it needs a lot of improvement). Anyhow, thank you for your feedback - I would also appreciate if you would give us a suggestion on which way to develop and what to improve rather than just insulting and throwing all of our hard work in the trash can. Thanks.
Christian Grobmeier
@fulfillicom @guensberg (with reference to my other post): get more transparent and tell people more clearly what your are doing and how. If it's beta, add a beta-badge. As it is now, I just see some website throwing around unjustified numbers. I don't know who, why and how and to whoms benefit.
Alex G
Divide the price by 10 and that's how much you should be paying for your project. You can find someone to do all the work on Upwork
Fulfilli
@alexwinkyface Sure you can, but then I wish you the best of luck in managing the project, starting from planning and then to the development and testing phases. What we are offering here is connecting the client with a high-end development agency and this is indeed the usual price they would ask for projects with said criteria.
Neil Cocker
Found this on Reddit. Generated LOTS of discussion about whether their pricing is right. Could be useful if they get it right and find the right revenue model, but I've seen a bunch of these before that have never quite found an audience or product-market fit.
Fulfilli
@neilcocker Thanks for featuring us! :) If anyone is interested in the discussion, you can read it here: https://www.reddit.com/r/web_des...
Dariank
Nice try, guys. I understand that some agencies can be pricy but with how many competitors are out there unless you're working on a campaign for a large company these prices are close to laughable. I mean, you could setup an ecommerce site for the close to $20k you're little thing is quoting for a static custom site of 10 or so pages. I wish these prices were true. I'd work a couple months a year making $20k brochure sites. Cha-ching.
Fulfilli
@rhdarian Thanks - we have decided that our main focus will be on high-end business websites that need high optimisation on conversion rates. I agree that we have to communicate this on our website, and additional pages will be added in the following days!
Fulfilli
Hello everyone! We have had some major updates since our first feature - we have added 100+ countries and adjusted their web development costs. We have also added a detailed brief of everything that's included once you push "Send me a detailed proposal" button. Lastly, the agency sign-ups are now open - if you are from a web development agency, go on and list yours to be one of the first ones working with us in this project!
Fulfilli

The black design is sleek and awesome.

Pros:

Easy to use and get instant results to your querries.

Cons:

Could be more detailed

Christian Grobmeier
So, do I understand it right Fulfilli is giving the lead to partner agencies?
Fulfilli
@grobmeier Yes, this is the model we are building our platform towards.
Christian Grobmeier
@fulfillicom So what are the partner agencies? How are they selected? Are they actually giving the value you promise? How can agencies apply? Where are they located? Do they even speak my language? I find your "service" very intransparent, I am not sure if I would trust you as a customer.
Fulfilli
@grobmeier Hello once more Christian, we are integrating agency application form into our website as we speak. We will evaluate each agency with several selected criteria, and of course all of them will be required to be able to communicate in English. As for the transparency, I don't blame you, since the existing webpage is just a beta page to gather feedback on our calculator - more information on our services and platform will be added after evaluating all of the received feedback.
Juhan Kaarma
So the cheapest you can have starts from 7000? That seems quite outrageous guys, because only high end clients would be up to paying this and everyone knows that you can have websites built based on the same criterias that your tool outlines for less than 100 bucks a year. My suggestion for you is to really work on making it clearer what kind of value you are offering to the client so that the outrageous prices would seem justifiable. For my startup we recently ran an interesting experiment where we asked a few hundred agencies how much they would charge for the same website that our client built himself and pays 100USD per year for. The offers ranged from 300-5000 USD. There's definitely a need for agency work in many cases, but you should really work on making it clear why your 7000 offer trumps the perception that "oh I can get the same thing with Wix, Weps or Squarespace for 100 bucks". The website and idea as such are amazing and definitely a huge step forward in the agency operation space!
Fulfilli
@juhankaarma You are exactly right! Our focus indeed is on the high-end clients that are in need of professional web design services, executed by a team of professionals i.e. established and reputable web design agencies either in their country or from abroad.
Vamshi Vangapally
Good idea. (Add a * note saying if developed by a professional agency to avoid so much of explanation to freelancers) Any specific reason you have those black lines on the background?
Fulfilli
@vamshi4001 Thanks! ) Definitely, we have already got some feedback on the communication - we are planning to add two more pages to our website: 1) What are our services - pros for agencies and customers 2) Based on what parameters and how is our cost estimate calculated. Hope this information will be sufficient to understand our services :)
Fulfilli
@vamshi4001 And no specific reason for the lines, our designer tells us that this is a temporary background which will soon be replaced
Nejat Seçkin Oral
I thought it was a tool get price estimations so I wanted to check it out. First I got asked to register/login, which I don't understand why. Then after I logged in with my Facebook account, I was redirected to a form that has questions like 'are you a freelancer' etc. I just want to try out the tool, what's going on?
Nejat Seçkin Oral
Nvm just figured there's a tiny text link at the bottom of the page. I got interested in the main product as a freelancer though :) Gonna try it out for my next proposal
Matīss Bērziņš

Really nice design

Pros:

Very easy to see website development costs

Cons:

none

Janis Sprenne
Website cost calculator is one of our top products helping people to navigate website development services and pricing. Today we're excited to announce Mobile App Development Cost Calculator - generate real quotes from real mobile app development companies in real time. https://fulfilli.com/mobile-app-... No more waiting, get an instant quote for your mobile app idea!