Anchor — the free podcast creation app — launched a new 'Sponsorships' marketplace yesterday to match podcasters with brand sponsors to help hosts make benjamins. 💰
Sponsorships is a natural next step for Anchor, and the latest in its effort to become a one stop shop for making podcasts.
“Before today, only 1% of podcasts were being monetized through ads due to a highly inefficient and closed off process. Anchor Sponsorships makes sponsorship monetization available to anyone (starting in the US), regardless of how many plays you get!” — Anchor co-founder Mike Mignano wrote on Product Hunt
The news follows Anchor's major revamp to its app last February, when the company shifted from a tool for short-form audio to an all-encompassing platform for podcasters to get their shows off the ground.
Anchor has raised $14.4M in funding to date from notable backers including Google Ventures, Accel, Betaworks and Homebrew, to name a few. The podcast industry is also on hockey stick trajectory. While it remains tiny compared to the radio, podcast revenues within the U.S. are projected to double year-over-year by the end of 2018 for the second year in a row.
If all this talk of making $$$ from podcasts has you plotting to make your own, here's some fresh podcast #content we're checking out:
🗒 Business Schooled is a new podcast hosted by Reddit co-founder Alexis Ohanian on Gen X and Baby Boomer entrepreneurs.
💁 Women Make Podcast puts women makers at the forefront of the show.
☝️ Company of One is a 10-episode podcast that explores a conversation around what happens if growth isn’t the byproduct of success.
😴 sleepyTimer lets you listen to your favorite podcasts or music before falling asleep.
👂Saycaster allows you to interact with specific moments in podcasts as you hear them.
Shameless plug: Product Hunt Radio is our weekly podcast where we talk with people creating and exploring the future. 😊
Today is the last day to vote in the Makers Festival! We'll pick the winners for each category on Sunday and announce them on Monday. 🏆
Cast your votes now here.
WorkOS is a modern identity and user management platform that enables B2B SaaS companies to accelerate enterprise adoption. Free up to 1 million MAUs, WorkOS brings a modular approach to B2B Auth with enterprise-ready features like SSO, SCIM, and User Management.
The APIs are flexible and easy to use, designed to provide an effortless experience from your first user all the way through your largest enterprise customer.
Today, hundreds of high-growth scale-ups are already powered by WorkOS, including ones you probably know, like Vercel, Webflow, and Loom.
